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No templates or manual setup needed.\u003C/p>","","normal","wg3 - generate report",[],{"id":159,"Name":334,"createdAt":858,"updatedAt":859,"publishedAt":860,"documentId":861,"cta":862},"2025-09-15T14:38:22.192Z","2026-07-21T11:53:08.659Z","2026-07-21T11:53:23.622Z","nqn16pbgplm2dgl1yebiu5j3",[863],{"id":864,"label":334,"url":335,"subtext":33,"style":663,"element_id":33,"color":33,"icon":33,"width":33},2875,"sections.headline",{"id":119,"text_above_title":33,"title":867,"subtext":33,"guideflow_code":868,"disable_top_margin":33,"disable_bottom_margin":33,"__component":869},"How To Use Whatagraph’s SEO Performance Report Template","\u003Cdiv style=\"position: relative; padding-bottom:calc(56.61404463799673% + 47px); height: 0;\">\u003Ciframe id=\"9r25lyetzr\" src=\"https://app.guideflow.com/embed/9r25lyetzr\" width=\"100%\" height=\"100%\" style=\"overflow:hidden;position:absolute;border:none\" scrolling=\"no\" allow=\"clipboard-read; clipboard-write\" webkitallowfullscreen mozallowfullscreen allowfullscreen allowtransparency=\"true\">\u003C/iframe>\u003Cscript src=\"https://app.guideflow.com/assets/opt.js\" data-iframe-id=\"9r25lyetzr\">\u003C/script>\u003C/div>","sections.guideflow",{"id":871,"content":872,"__component":873},49,"\u003Ch2 id=\"what-should-an-seo-analysis-report-template-contain\">What Should an SEO Analysis Report Template Contain?\u003C/h2>\u003Cp>The best SEO progress report template should be easy to read and help your team understand how your website is doing in search engines. \u003C/p>\u003Cp>In Whatagraph’s sample SEO report template, we included four main tabs:\u003C/p>\u003Col>\u003Cli>Performance Summary\u003C/li>\u003Cli>Organic Visibility\u003C/li>\u003Cli>Organic Traffic\u003C/li>\u003Cli>Organic Conversions\u003C/li>\u003C/ol>\u003Cp>Whatagraph’s website SEO report template is designed to not only give the full picture of your website performance to stakeholders but also to show the impact of SEO on the bottomline. It visualizes:\u003C/p>\u003Cul>\u003Cli>Organic search traffic\u003C/li>\u003Cli>Keyword rankings\u003C/li>\u003Cli>Conversion rates\u003C/li>\u003Cli>Leads and conversions\u003C/li>\u003Cli>Bounce rates\u003C/li>\u003C/ul>\u003Cp>…and more.\u003C/p>\u003Cp>Want to skip templates entirely? You can create a SEO report from scratch with AI on Whatagraph. See how Ben Goodey, Founder at \u003Ca href=\"https://www.spicymargarita.co/\" target=\"_blank\" rel=\"noopener noreferrer\">Spicy Magarita\u003C/a> SEO agency did it here:\u003C/p>\u003Cp>\u003Ciframe src=\"https://www.linkedin.com/embed/feed/update/urn:li:ugcPost:7371112994186936320?collapsed=1\" height=\"543\" width=\"504\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\">\u003C/iframe>\u003C/p>\u003Cp>That being said, let’s look into the SEO report template in detail:\u003C/p>\u003Ch3 id=\"performance-summary-tab\">1. Performance Summary Tab\u003C/h3>\u003Cp>The Summary tab gives an overview of what’s going on with your search engine optimization efforts to stakeholders without overwhelming them with the specifics. \u003C/p>\u003Cp>It should include: \u003C/p>\u003Cul>\u003Cli>\u003Cstrong>Date period \u003C/strong>you are reporting on\u003C/li>\u003Cli>\u003Cstrong>A summary list \u003C/strong>showing all the KPIs for that date period + a comparison with the previous month \u003C/li>\u003Cli>\u003Cstrong>Performance summary\u003C/strong> written with \u003Ca href=\"/whatagraph-iq\">Whatagraph IQ\u003C/a> based on your real SEO data – no need to write it yourself manually \u003C/li>\u003C/ul>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_performance_summary_3_bf36e99d16.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"SEO Report Template - Dashboard with key metrics: conversion rate, revenue, and SEO KPIs.\">\u003C/figure>\u003Cul>\u003Cli>\u003Cstrong>Single-value widgets\u003C/strong> showing the most important SEO KPIs like:\u003Cul>\u003Cli>Sessions\u003C/li>\u003Cli>Impressions\u003C/li>\u003Cli>Clicks\u003C/li>\u003Cli>Total users and new users\u003C/li>\u003Cli>Keyword rankings\u003C/li>\u003Cli>Conversions\u003C/li>\u003C/ul>\u003C/li>\u003C/ul>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_performance_summary_1_b24843c256.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"SEO Report Template - Performance summary with metrics for traffic and visibility.\">\u003C/figure>\u003Cul>\u003Cli>\u003Cstrong>Recommendations:\u003C/strong> Short notes on what to fix, what to improve, and what to do next to help your SEO strategy.\u003C/li>\u003C/ul>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_performance_summary_2_c071596164.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"SEO Report Template - Dashboard with conversion metrics, including rate, revenue, and transactions.\">\u003C/figure>\u003Ch3 id=\"organic-visibility-tab\">2. Organic Visibility Tab\u003C/h3>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_visibility_1_43db4718c2.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Organic Visibility - Report showing metrics like impressions, clicks, CTR, and recommendations.\">\u003C/figure>\u003Cp>This tab shows how well your website appears in search engines.\u003C/p>\u003Cp>It should include:\u003C/p>\u003Cp>\u003Cstrong>1. Visibility Summary\u003C/strong>\u003C/p>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_visibility_2_da28e77ecd.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Organic Visibility - Dashboard showing impressions, clicks, distributions and conversion funnel charts.\">\u003C/figure>\u003Cp>Key metrics from Google Search Console (GSC) such as:\u003C/p>\u003Cul>\u003Cli>Impressions\u003C/li>\u003Cli>Clicks\u003C/li>\u003Cli>CTR\u003C/li>\u003Cli>Average position\u003C/li>\u003C/ul>\u003Cp>These help you see how often people see and click your website in Google.\u003C/p>\u003Cp>\u003Cstrong>2. Daily Impressions and Clicks\u003C/strong>\u003C/p>\u003Cul>\u003Cli>A simple line graph showing how these numbers change each day. This makes it easy to spot patterns.\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>3. Search Funnel\u003C/strong>\u003C/p>\u003Cp>A chart that shows:\u003C/p>\u003Cul>\u003Cli>Impressions\u003C/li>\u003Cli>Clicks\u003C/li>\u003Cli>Click-through rate\u003C/li>\u003C/ul>\u003Cp>This helps you see how well your pages turn views into clicks.\u003C/p>\u003Cp>\u003Cstrong>4. Keyword Tables (Branded and Non-Branded)\u003C/strong>\u003C/p>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_visibility_3_8e2588c319.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Here's the alt text for the image:\n\nSEO Report Template - Performance tables showing branded and non-branded keyword queries.\n\">\u003C/figure>\u003Cp>Tables that show:\u003C/p>\u003Cul>\u003Cli>Keywords\u003C/li>\u003Cli>Impressions\u003C/li>\u003Cli>Clicks\u003C/li>\u003Cli>Month-over-month changes\u003C/li>\u003C/ul>\u003Cp>This helps you understand which keywords bring traffic and which ones need more work.\u003C/p>\u003Ch3 id=\"organic-traffic-tab\">3. Organic Traffic Tab\u003C/h3>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_traffic_1_fa3adc5fc2.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"SEO Report Template - Image showing an organic traffic report with analysis and recommendations.\">\u003C/figure>\u003Cp>This tab explains where your traffic comes from and what users do on your site.\u003C/p>\u003Cp>It should include:\u003C/p>\u003Cp>\u003Cstrong>1. Traffic Summary\u003C/strong>\u003C/p>\u003Cp>Numbers that show:\u003C/p>\u003Cul>\u003Cli>Sessions\u003C/li>\u003Cli>Users\u003C/li>\u003Cli>New users\u003C/li>\u003Cli>Conversions\u003C/li>\u003Cli>Revenue\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>2. Sessions by Channel\u003C/strong>\u003C/p>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_traffic_2_44a138e336.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"SEO Report Template - Dashboard with channel and device session breakdowns and user metrics.\">\u003C/figure>\u003Cp>A chart that shows where your traffic comes from, such as:\u003C/p>\u003Cul>\u003Cli>Organic search\u003C/li>\u003Cli>Direct\u003C/li>\u003Cli>Social media\u003C/li>\u003Cli>Email\u003C/li>\u003Cli>Referral\u003C/li>\u003Cli>Paid traffic\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>3. Sessions by Device\u003C/strong>\u003C/p>\u003Cp>A breakdown of traffic from:\u003C/p>\u003Cul>\u003Cli>Desktop\u003C/li>\u003Cli>Mobile\u003C/li>\u003Cli>Tablet\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>4. Monthly Trends\u003C/strong>\u003C/p>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_traffic_3_6b52111cfe.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Organic Traffic - Bar graphs showing monthly sessions trend and new users month on month.\">\u003C/figure>\u003Cp>Clear bar charts showing:\u003C/p>\u003Cul>\u003Cli>Monthly sessions\u003C/li>\u003Cli>Monthly new users\u003C/li>\u003C/ul>\u003Cp>These help you compare performance from month to month.\u003C/p>\u003Cp>\u003Cstrong>5. Landing Page Performance\u003C/strong>\u003C/p>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_traffic_4_eed2acf9db.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"SEO Report Template - A page performance report with data for page path, sessions, users, and engagement rate.\">\u003C/figure>\u003Cp>A table showing:\u003C/p>\u003Cul>\u003Cli>Top landing pages\u003C/li>\u003Cli>Sessions\u003C/li>\u003Cli>Users\u003C/li>\u003Cli>Engagement\u003C/li>\u003C/ul>\u003Cp>This helps you see which pages bring in the most valuable traffic.\u003C/p>\u003Ch3 id=\"organic-conversions-tab\">4. Organic Conversions Tab\u003C/h3>\u003Cp>\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_conversions_1_3c1b0fd4f7.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Organic Conversions - Report layout with performance summary, recommendations, and date period.\">\u003C/p>\u003Cp>This tab shows the tangible results SEO brings to your business, taken from Google Analytics (GA4):\u003C/p>\u003Cp>It should include:\u003C/p>\u003Cp>\u003Cstrong>1. Conversion Summary\u003C/strong>\u003C/p>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_conversions_2_c38cb74d9b.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"SEO Report Template - Dashboard showing conversion metrics, revenue, and session data.\">\u003C/figure>\u003Cp>Key numbers such as:\u003C/p>\u003Cul>\u003Cli>Conversions\u003C/li>\u003Cli>Transactions\u003C/li>\u003Cli>Ecommerce purchases\u003C/li>\u003Cli>Revenue\u003C/li>\u003C/ul>\u003Cp>These numbers show how well your SEO efforts drive business results.\u003C/p>\u003Cp>\u003Cstrong>2. Conversion Trends\u003C/strong>\u003C/p>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_conversions_3_22d9089f10.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Organic Conversions - A SEO report template showing conversion graphs.\">\u003C/figure>\u003Cp>Charts showing:\u003C/p>\u003Cul>\u003Cli>Daily conversions\u003C/li>\u003Cli>Monthly conversions\u003C/li>\u003Cli>Revenue and transactions over time\u003C/li>\u003Cli>Page Path Performance\u003C/li>\u003C/ul>\u003Cp>A simple table showing which pages help lead to conversions and revenue.\u003C/p>\u003Cp>\u003Cstrong>3. Traffic Source Conversions\u003C/strong>\u003C/p>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png\" srcset=\"https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=350 350w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=700 700w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=420 440w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=840 880w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=768 768w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=1536 1536w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=992 992w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=1984 1984w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=600 1200w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=1200 2400w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=720 1440w, https://media.whatagraph.com/SEO_report_template_organic_conversions_4_44ed43031f.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"SEO Report Template - Two tables showing page paths and traffic acquisition performance.\">\u003C/figure>\u003Cp>Tables showing:\u003C/p>\u003Cul>\u003Cli>Which channels or campaigns lead to conversions\u003C/li>\u003Cli>How many conversions they bring\u003C/li>\u003Cli>Revenue from each source\u003C/li>\u003C/ul>\u003Cp>\u003Ca href=\"/blog/articles/seo-dashboard-examples\">Find more SEO dashboard examples here.\u003C/a>\u003C/p>","sections.rich-text-content",{"id":48,"title":875,"text":876,"gray_background":17,"disable_top_margin":33,"disable_bottom_margin":33,"cta":33,"cta_collection":33,"bottom_cta":33,"bottom_cta_collection":877,"integrations":887,"__component":1567},"Connect All Your Data in One Place","\u003Cp>Bring all your marketing and SEO data into one place with no-code, stable connectors that you don't need to babysit. \u003C/p>",{"id":36,"Name":878,"createdAt":879,"updatedAt":880,"publishedAt":881,"documentId":882,"cta":883},"See all integrations","2024-11-13T15:16:49.380Z","2024-11-13T15:16:50.427Z","2024-11-13T15:16:50.420Z","d5saockrxnhw7dy6pcs4n0vr",[884],{"id":885,"label":878,"url":886,"subtext":33,"style":663,"element_id":33,"color":33,"icon":33,"width":33},1563,"https://whatagraph.com/integrations",[888,951,980,999,1041,1076,1095,1272,1341,1409,1487,1547],{"id":375,"title":889,"createdAt":890,"updatedAt":891,"publishedAt":892,"new":17,"beta":17,"coming_soon":17,"documentId":893,"link":894,"icon":897,"integration_metrics":908},"Google Analytics 4","2023-01-12T10:52:16.176Z","2026-06-08T09:36:58.412Z","2023-01-12T10:52:22.701Z","fn4pjt1ik5qr94kpplvvs4cg",{"id":895,"label":889,"url":896,"subtext":33,"style":33,"element_id":33,"color":33,"icon":33,"width":33},227,"/integrations/ga4",{"id":898,"name":899,"alternativeText":900,"caption":33,"width":901,"height":901,"formats":33,"hash":902,"ext":366,"mime":367,"size":903,"url":904,"previewUrl":33,"provider":370,"provider_metadata":33,"createdAt":905,"updatedAt":906,"documentId":907,"publishedAt":373,"focalPoint":33},1024,"google-analytics-4.svg","Google Analytcis 4 icon",72,"google_analytics_4_09796e8500",1.13,"https://s3.us-east-2.amazonaws.com/whatagraph.com/google_analytics_4_09796e8500.svg","2023-01-11T12:48:32.761Z","2023-12-19T16:51:51.870Z","v9ahdzevgxppih2naqzdxeiu",[909,916,923,930,936,943],{"id":910,"name":911,"createdAt":33,"updatedAt":912,"publishedAt":913,"metric":914,"documentId":915,"icon":33},176,"GA4 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rank","k5toe0l8r2i6tszfiiaiop1k",{"id":195,"title":128,"createdAt":981,"updatedAt":982,"publishedAt":983,"new":17,"beta":17,"coming_soon":17,"documentId":984,"link":985,"icon":988,"integration_metrics":998},"2023-01-12T11:39:15.218Z","2026-06-08T09:44:13.321Z","2023-01-12T11:43:22.292Z","gfx8bdpahqoxoxepvxluhkdk",{"id":986,"label":987,"url":129,"subtext":33,"style":33,"element_id":33,"color":33,"icon":33,"width":33},236,"google-sheets",{"id":989,"name":990,"alternativeText":991,"caption":33,"width":901,"height":901,"formats":33,"hash":992,"ext":366,"mime":367,"size":993,"url":994,"previewUrl":33,"provider":370,"provider_metadata":33,"createdAt":995,"updatedAt":996,"documentId":997,"publishedAt":373,"focalPoint":33},1029,"google-sheets.svg","Google sheets 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We answered them below.",[1680,1684,1688,1692,1696,1700,1704],{"id":1681,"question":1682,"answer":1683},1745,"What is an SEO report template?","\u003Cp>An SEO report template is a ready-to-use report that helps you track, organize, and present key SEO performance from your SEO tools.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Instead of manually pulling data from different SEO tools, a good template lets you create a complete report in a matter of minutes.\u003C/p>\u003Cp> \u003C/p>\u003Cp>No matter what type of SEO report you’re looking to create, the right SEO performance report sample should help you:\u003C/p>\u003Cp> \u003C/p>\u003Cp>✅ Improve your client relationships by proving ROI\u003C/p>\u003Cp> \u003C/p>\u003Cp>✅ Highlight key performance indicators like traffic, rankings, and conversions\u003C/p>\u003Cp> \u003C/p>\u003Cp>✅ Combine SEO data with insights from other platforms\u003C/p>\u003Cp> \u003C/p>\u003Cp>✅ Customize the layout to match each client’s goals and branding\u003C/p>\u003Cp> \u003C/p>\u003Cp>✅ Share the reports with clients via email, PDF, or a link\u003C/p>",{"id":1685,"question":1686,"answer":1687},1746,"How do I write an SEO report?","\u003Cp>To write an SEO report, start by collecting data from tools like Google Analytics, Google Search Console, Ahrefs, or Semrush. \u003C/p>\u003Cp> \u003C/p>\u003Cp>Then organize it into sections that show key metrics such as organic traffic, keyword rankings, CTR, bounce rate, and conversion rates.\u003C/p>\u003Cp> \u003C/p>\u003Cp>A good SEO report template for clients should also include a short summary, simple graphs, landing page performance, and clear next steps. \u003C/p>\u003Cp> \u003C/p>\u003Cp>Many teams use a pre-analysis SEO report template to check new websites before beginning any work. 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