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alternative","/alternatives/tapclicks",{"id":73,"title":518,"url":519,"open_new_tab":21},"ReportGarden alternative","/alternatives/reportgarden",{"id":262,"title":521,"url":522,"open_new_tab":21},"Swydo alternative","/alternatives/swydo",{"id":391,"title":524,"url":525,"open_new_tab":21},"Cyfe alternative","/alternatives/cyfe",{"id":144,"title":527,"url":528,"open_new_tab":21},"Adverity alternative","/alternatives/adverity",{"id":401,"title":530,"url":531,"open_new_tab":21},"Datorama alternative","/alternatives/datorama",{"id":166,"title":533,"url":534,"open_new_tab":21},"Best marketing analytics tools and software","/blog/articles/best-marketing-analytics-tools",{"id":179,"title":536,"url":537,"open_new_tab":21},"Best social media analytics tools","/blog/articles/best-social-media-analytics-tools",[539,542,544,545,546,547,548,549],{"id":540,"page_slug":541},5,"/facebook-ads-reporting-tool-1",{"id":338,"page_slug":543},"/marketing-reporting-software-1",{"id":346,"page_slug":43},{"id":42,"page_slug":49},{"id":48,"page_slug":55},{"id":54,"page_slug":60},{"id":12,"page_slug":65},{"id":18,"page_slug":70},{},{"data":552,"meta":1717},[553],{"id":554,"title":555,"slug":556,"createdAt":557,"updatedAt":558,"publishedAt":559,"intercom":21,"testimonials":15,"reporting":21,"help":21,"card_description":78,"documentId":560,"templates_subpages":561,"seo":575,"content":599},102,"Instagram Report Template","instagram-analytics-report","2023-02-03T08:57:59.469Z","2026-06-08T09:44:15.245Z","2023-02-03T08:57:59.399Z","fwsss08pcgk5jhstjl3ieqgx",[562,568],{"id":29,"title":555,"slug":563,"card_description":78,"createdAt":564,"updatedAt":565,"publishedAt":566,"documentId":567},"instagram-report","2025-11-04T07:28:46.196Z","2025-11-04T08:00:56.920Z","2025-11-04T08:00:11.676Z","hzrgrcsp8iwxvys9c4qbpolv",{"id":32,"title":569,"slug":570,"card_description":78,"createdAt":571,"updatedAt":572,"publishedAt":573,"documentId":574},"Instagram Analytics Report Example","instagram-analytics-report-example","2025-11-04T09:21:58.443Z","2025-11-05T04:45:37.878Z","2025-11-05T04:44:48.648Z","e90lwrhhf9ydtirzqvsy9zf3",{"id":576,"metaTitle":577,"metaDescription":578,"addNoIndex":78,"canonicalURL":78,"metaImage":579},982,"Free Instagram Report Template | Analytics & Performance Tool","Create stunning, accurate reports in seconds with our plug-and-play Instagram analytics report template. Track key metrics and get actionable insights.",{"id":580,"name":581,"alternativeText":582,"caption":78,"width":583,"height":584,"formats":585,"hash":593,"ext":110,"mime":111,"size":594,"url":595,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":596,"updatedAt":597,"documentId":598,"publishedAt":98,"focalPoint":78},15828,"Instagram analytics report template - meta image.png","Instagram Analytics Report Template - Analytics dashboard showing key performance indicators and charts.",2400,1256,{"thumbnail":586},{"ext":110,"url":587,"hash":588,"mime":111,"name":589,"path":78,"size":590,"width":591,"height":592},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Instagram_analytics_report_template_meta_image_815481e543.png","thumbnail_Instagram_analytics_report_template_meta_image_815481e543","thumbnail_Instagram analytics report template - meta image.png",23.88,245,128,"Instagram_analytics_report_template_meta_image_815481e543",329.09,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Instagram_analytics_report_template_meta_image_815481e543.png","2025-11-04T02:08:45.122Z","2025-11-04T02:08:47.875Z","o66u1624vjzstciflwnjq46n",[600,647,681,697,701,704,1553,1664],{"id":601,"hero_title":602,"hero_subtext":603,"show_brands":21,"grey_background":15,"show_glow_around":15,"no_credit_text":78,"hero_video_iframe":78,"first_cta_play_video":78,"show_breadcrumbs":78,"hero_text_above_title":78,"align_image_bottom_right":15,"CTA":604,"image":611,"hero_features":631,"hero_brands":78,"stats":632,"cta_collection":633,"__component":646},364,"Free Instagram Analytics Report Template","Track Instagram engagement, audience growth, and conversions with this free Instagram analytics report template. \n\nNo spreadsheets or manual work needed.",[605,607],{"id":606,"label":78,"url":78,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},821,{"id":608,"label":78,"url":609,"subtext":610,"style":78,"element_id":78,"color":78,"icon":78,"width":78},820,"https://live.whatagraph.com/shared-template/x9plvrO2Qnz61gN8AdE54Y83qLjGe7XZ","",{"id":612,"name":613,"alternativeText":614,"caption":78,"width":615,"height":616,"formats":617,"hash":625,"ext":110,"mime":111,"size":626,"url":627,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":628,"updatedAt":629,"documentId":630,"publishedAt":98,"focalPoint":78},15819,"Instagram analytics report template.png","Instagram Analytics Report Template - Dashboard showing reach, impressions, clicks, and engagement metrics.",1498,1098,{"thumbnail":618},{"ext":110,"url":619,"hash":620,"mime":111,"name":621,"path":78,"size":622,"width":623,"height":624},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Instagram_analytics_report_template_84f1685631.png","thumbnail_Instagram_analytics_report_template_84f1685631","thumbnail_Instagram analytics report template.png",24.42,213,156,"Instagram_analytics_report_template_84f1685631",286.15,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Instagram_analytics_report_template_84f1685631.png","2025-11-03T14:56:47.016Z","2025-11-03T14:56:49.860Z","g1uesutdsou5kh0kp0tzeosl",[],[],{"id":100,"Name":634,"createdAt":635,"updatedAt":636,"publishedAt":637,"documentId":638,"cta":639},"Start a free trial - Hero","2024-11-13T15:06:26.834Z","2026-07-23T09:49:23.352Z","2026-07-23T09:50:17.748Z","st6xpc8get0b700is34ddkq0",[640,643],{"id":641,"label":39,"url":40,"subtext":78,"style":642,"element_id":78,"color":78,"icon":78,"width":78},2899,"button",{"id":644,"label":645,"url":78,"subtext":78,"style":642,"element_id":78,"color":78,"icon":78,"width":78},2900,"View template","sections.hero",{"id":29,"text_above_title":78,"title":648,"subtext":649,"hide_search":78,"show_all_templates_only":78,"custom_templates":650,"custom_subpages":651,"__component":680},"Explore More Instagram Analytics Report Templates","Get free Instagram analytics report templates and examples recreated from real reports built by marketers.\n\nSee how marketers track performance, visualize ad spend, and share results with clients and managers.",[],[652,675],{"id":29,"title":555,"slug":563,"card_description":78,"createdAt":564,"updatedAt":565,"publishedAt":566,"documentId":567,"template":653,"card_image":654},{"id":554,"title":555,"slug":556,"createdAt":557,"updatedAt":558,"publishedAt":559,"intercom":21,"testimonials":15,"reporting":21,"help":21,"card_description":78,"documentId":560},{"id":655,"name":656,"alternativeText":657,"caption":78,"width":658,"height":659,"formats":660,"hash":669,"ext":662,"mime":665,"size":670,"url":671,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":672,"updatedAt":673,"documentId":674,"publishedAt":98,"focalPoint":78},15817,"Image.jpg","Image - An orange rounded square icon with a white graphical bar chart in the center",760,302,{"thumbnail":661},{"ext":662,"url":663,"hash":664,"mime":665,"name":666,"path":78,"size":667,"width":591,"height":668},".jpg","https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Image_8e7ff8fd80.jpg","thumbnail_Image_8e7ff8fd80","image/jpeg","thumbnail_Image.jpg",2.28,97,"Image_8e7ff8fd80",34.65,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Image_8e7ff8fd80.jpg","2025-11-03T12:33:38.258Z","2025-11-03T12:33:40.049Z","y0d1akx7zsa2xci5rasllmfn",{"id":32,"title":569,"slug":570,"card_description":78,"createdAt":571,"updatedAt":572,"publishedAt":573,"documentId":574,"template":676,"card_image":677},{"id":554,"title":555,"slug":556,"createdAt":557,"updatedAt":558,"publishedAt":559,"intercom":21,"testimonials":15,"reporting":21,"help":21,"card_description":78,"documentId":560},{"id":655,"name":656,"alternativeText":657,"caption":78,"width":658,"height":659,"formats":678,"hash":669,"ext":662,"mime":665,"size":670,"url":671,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":672,"updatedAt":673,"documentId":674,"publishedAt":98,"focalPoint":78},{"thumbnail":679},{"ext":662,"url":663,"hash":664,"mime":665,"name":666,"path":78,"size":667,"width":591,"height":668},"sections.template-subpages",{"id":682,"title":683,"subtext":684,"subtextBottom":610,"titleSize":685,"type":686,"subtextStyle":685,"disableTopMargin":21,"disableBottomMargin":21,"text_above_title":78,"CTA":687,"cta_collection":688,"__component":696},159,"Create Custom Instagram Analytics Reports in Seconds","\u003Cp>With Whatagraph IQ, just tell us what you need, and we'll build a stunning Instagram analytics report for you. No templates or manual setup needed.\u003C/p>","normal","wg3 - generate report",[],{"id":192,"Name":39,"createdAt":689,"updatedAt":690,"publishedAt":691,"documentId":692,"cta":693},"2025-09-15T14:38:22.192Z","2026-07-21T11:53:08.659Z","2026-07-21T11:53:23.622Z","nqn16pbgplm2dgl1yebiu5j3",[694],{"id":695,"label":39,"url":40,"subtext":78,"style":642,"element_id":78,"color":78,"icon":78,"width":78},2875,"sections.headline",{"id":36,"text_above_title":78,"title":698,"subtext":78,"guideflow_code":699,"disable_top_margin":78,"disable_bottom_margin":78,"__component":700},"How to Use Whatagraph’s Instagram Analytics Report Template","\u003Cdiv style=\"position: relative; padding-bottom:calc(56.59863945578232% + 50px); height: 0;\">\n\u003Ciframe id=\"er5d3g7ulk\" src=\"https://app.guideflow.com/embed/er5d3g7ulk\" width=\"100%\" height=\"100%\" style=\"overflow:hidden;position:absolute;border:none\" scrolling=\"no\" allow=\"clipboard-read; clipboard-write\" webkitallowfullscreen mozallowfullscreen allowfullscreen allowtransparency=\"true\">\u003C/iframe>\n\u003Cscript src=\"https://app.guideflow.com/assets/opt.js\" data-iframe-id=\"er5d3g7ulk\">\u003C/script>\n\u003C/div>","sections.guideflow",{"id":89,"content":702,"__component":703},"\u003Ch2 id=\"what-is-an-instagram-analytics-report-template\">\u003Cspan style=\"color:#000000;\">What is an Instagram analytics report template?\u003C/span>\u003C/h2>\u003Cp>\u003Cspan style=\"color:#000000;\">An Instagram analytics report template is a pre-built layout that pulls your Instagram account data into one structured, visual format - so you can track key metrics and share results with clients or stakeholders without rebuilding everything from scratch each month.\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">For most social media managers and agencies, Instagram reporting looks like this: \u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>❌ Log in to\u003C/strong> Instagram Insights\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>❌ Export\u003C/strong> what you can\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>❌ Paste numbers\u003C/strong> into a spreadsheet or slide deck\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>❌ Format\u003C/strong> the metrics manually\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>❌ Write context\u003C/strong> around them\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>❌ Repeat\u003C/strong> that cycle for every client, every reporting period\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">This process is slow, it's inconsistent, and it doesn't scale.\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">The business case for getting Instagram marketing reporting right is real. With nearly 3 billion monthly active users (according to \u003C/span>\u003Ca href=\"https://www.statista.com/statistics/183585/instagram-number-of-global-users/\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cspan style=\"color:#1155cc;\">\u003Cu>Statista’s 2025 data\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">), Instagram is where audiences are. And per\u003C/span>\u003Ca href=\"https://hubspot-state-of-marketing-2026.replit.app/\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cspan style=\"color:#000000;\"> \u003C/span>\u003Cspan style=\"color:#1155cc;\">\u003Cu>HubSpot's 2026 report\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">, 48% of marketers say Instagram delivers the highest ROI of any social platform. The audience and the results are both there. The challenge is proving it to clients - clearly and consistently.\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">A well-built Instagram analytics report template solves that. It gives marketing teams and agencies a repeatable way to:\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#0a0a0a;\">\u003Cstrong>✅ \u003C/strong>\u003C/span>\u003Cspan style=\"color:#000000;\">\u003Cstrong>Track key Instagram metrics\u003C/strong> like reach, engagement rate, follower growth, and impressions in one place\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#0a0a0a;\">\u003Cstrong>✅ \u003C/strong>\u003C/span>\u003Cspan style=\"color:#000000;\">\u003Cstrong>Break down content performance\u003C/strong> by post type - photos, carousels, Reels, and Stories - to see what's actually resonating\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#0a0a0a;\">\u003Cstrong>✅ \u003C/strong>\u003C/span>\u003Cspan style=\"color:#000000;\">\u003Cstrong>Show audience demographics\u003C/strong>, including age, gender, city, and country, to confirm you're reaching the right people\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#0a0a0a;\">\u003Cstrong>✅ \u003C/strong>\u003C/span>\u003Cspan style=\"color:#000000;\">\u003Cstrong>Visualize trends\u003C/strong> over time and compare periods without manually pulling data\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#0a0a0a;\">\u003Cstrong>✅ \u003C/strong>\u003C/span>\u003Cspan style=\"color:#000000;\">\u003Cstrong>Share polished, branded reports\u003C/strong> with clients through live links, scheduled emails, or PDFs\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">An \u003C/span>\u003Ca href=\"/instagram-reporting-tool\">\u003Cspan style=\"color:#1155cc;\">\u003Cu>Instagram reporting tool\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\"> with AI - like\u003C/span>\u003Ca href=\"/whatagraph-iq\">\u003Cspan style=\"color:#000000;\"> \u003C/span>\u003Cspan style=\"color:#1155cc;\">\u003Cu>Whatagraph IQ\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\"> - take this further. Once your Instagram report template is live:\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>1. \u003C/strong>Whatagraph IQ writes \u003Cstrong>performance summaries automatically\u003C/strong> from your actual report data\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>2.\u003C/strong> IQ \u003Cstrong>brands the whole report\u003C/strong> to match each client in seconds - simply upload the client’s logo or image\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>3.\u003C/strong> IQ Chat gives the option for clients to \u003Cstrong>ask questions about the data\u003C/strong> and get plain-language answers instantly.\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">Not only this, IQ helps to \u003Cstrong>build the actual report for you\u003C/strong> - just type what you need, and it assembles the full layout, widgets, and charts in seconds.\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">For agencies managing multiple Instagram accounts, the time savings can be real.\u003C/span>\u003C/p>\u003Cp>\u003Ca href=\"https://www.achtzehngrad.at/en\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cspan style=\"color:#1155cc;\">\u003Cu>Achtzehn Grad\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">, a full-service creative agency based in Vienna, now saves 5 hours per new report after switching to Whatagraph - cutting what used to take \u003C/span>\u003Ca href=\"/case-studies/achtzehn-grad\">\u003Cspan style=\"color:#1155cc;\">\u003Cu>half a day down to 30 minutes\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">.\u003C/span>\u003C/p>\u003Cp>\u003Cblockquote class=\"quote quote--variant-1 py-6 px-6 !my-2 rounded-2xl !max-w-full md:text-lg lg:text-xl text-base-dark\">\n          \u003Cdiv class=\"flex gap-4\">\n            \u003Cdiv class=\"\">\n              \u003Csvg\n                xmlns=\"http://www.w3.org/2000/svg\"\n                width=\"28\"\n                height=\"26\"\n                viewBox=\"0 0 28 26\"\n                fill=\"none\"\n              >\n                \u003Cpath\n                  opacity=\"0.15\"\n                  d=\"M10.5428 4.65271C8.26599 5.08169 6.66559 6.73158 5.74165 9.60241C5.27967 11.0213 5.04869 12.4237 5.04869 13.8096C5.04869 13.9746 5.04869 14.1231 5.04869 14.2551C5.08169 14.3541 5.11468 14.6016 5.14768 14.9976H10.5428V25.7879H0V15.839C0 10.9553 0.97344 7.19356 2.92032 4.55372C4.8672 1.91388 7.40804 0.395976 10.5428 0V4.65271ZM27.2233 4.65271C25.4084 4.94969 24.0225 5.97263 23.0656 7.72152C22.1416 9.47042 21.6797 11.4833 21.6797 13.7602C21.6797 13.9581 21.6797 14.1561 21.6797 14.3541C21.7127 14.5521 21.7622 14.7666 21.8282 14.9976H27.2233V25.7879H16.631V15.839C16.631 11.9123 17.4559 8.41448 19.1058 5.34567C20.7557 2.24386 23.4616 0.461971 27.2233 0V4.65271Z\"\n                  fill=\"#5667FC\"\n                />\n              \u003C/svg>\n            \u003C/div>\n            \u003Cdiv class=\"italic\">\n              The biggest reason we chose Whatagraph was because of its holistic approach to reporting. We can blend data from different channels and see in one view what's the performance and what needs to be changed. \u003Cspan style=\"color:#000000;\">Whatagraph also saves time, looks great, and makes it easy for clients to understand reports. - \u003C/span>\u003Ca href=\"https://www.linkedin.com/in/tanjastjepanovic/\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cspan style=\"color:#1155cc;\">\u003Cu>Tanja Keglić\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">, Performance Marketing Manager at Achtzehn Grad\u003C/span>\n\n              \u003Cfooter class=\"text-right font-bold !mt-3 text-wrap-balance not-italic [&_a]:font-bold\">\n                \n              \u003C/footer>\n            \u003C/div>\n          \u003C/div>\n        \u003C/blockquote>\u003C/p>\u003Ch2 id=\"what-should-an-instagram-analytics-report-template-include\">What Should an Instagram Analytics Report Template Include?\u003C/h2>\u003Cp>A good Instagram analytics report template should give you and your team a full picture of your Instagram account growth, audience behavior, and content performance.\u003C/p>\u003Cp>Here’s what to include:\u003C/p>\u003Ch3 id=\"performance-summary\">1. Performance Summary\u003C/h3>\u003Cp>\u003Cimg src=\"https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png\" srcset=\"https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=350 350w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=700 700w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=420 440w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=840 880w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=768 768w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=1536 1536w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=992 992w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=1984 1984w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=600 1200w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=1200 2400w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=720 1440w, https://media.whatagraph.com/Instagram_analytics_report_template_summary_e6ab4cf6d6.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Instagram Analytics Report Template - Instagram analytics report with key metrics like reach, clicks, followers, and engagement.\">Start with the essentials: \u003C/p>\u003Cul>\u003Cli>your reporting period\u003C/li>\u003Cli>a goal widget showing progress toward key KPIs\u003C/li>\u003Cli>and a performance summary list with the most important metrics like reach, clicks, followers, and engagement.\u003C/li>\u003C/ul>\u003Cp>Add Summary and Wins text widgets to highlight growth areas, top-performing posts, and actionable insights. \u003C/p>\u003Cp>With Whatagraph IQ Summary, you don’t need to write out summaries manually. \u003C/p>\u003Cp>IQ analyzes the data on your report and automatically writes key insights in 18 different languages. You can also add custom prompts and fully edit the text after to fit your tone and voice. \u003C/p>\u003Ch3 id=\"audience-breakdown\">2. Audience Breakdown\u003C/h3>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png\" srcset=\"https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=350 350w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=700 700w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=420 440w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=840 880w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=768 768w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=1536 1536w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=992 992w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=1984 1984w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=600 1200w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=1200 2400w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=720 1440w, https://media.whatagraph.com/Instagram_analytics_report_template_audience_breakdown_227f6078df.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Audience Breakdown - Dashboard with follower count, growth rate, funnel chart, and engagement graph.\">\u003C/figure>\u003Cp>Track who’s following your account and how fast your audience is growing.\u003C/p>\u003Cp>Include:\u003C/p>\u003Cul>\u003Cli>Total followers, new followers, and follower growth rate\u003C/li>\u003Cli>Followers goals to visualize progress toward monthly or campaign targets\u003C/li>\u003Cli>A new followers funnel showing how impressions and engagement lead to new followers\u003C/li>\u003Cli>Followers demographics by age, gender, city, and country\u003C/li>\u003C/ul>\u003Cp>This section helps your marketing team understand who’s engaging with your content and how your audience evolves over time.\u003C/p>\u003Ch3 id=\"engagement-breakdown\">3. Engagement Breakdown\u003C/h3>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png\" srcset=\"https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=350 350w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=700 700w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=420 440w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=840 880w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=768 768w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=1536 1536w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=992 992w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=1984 1984w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=600 1200w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=1200 2400w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=720 1440w, https://media.whatagraph.com/Instagram_analytics_report_template_engagement_breakdown_31f84b16ed.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Instagram Analytics - Engagement breakdown with charts and performance data.\">\u003C/figure>\u003Cp>Show how well your content resonates with your audience.\u003C/p>\u003Cp>Include:\u003C/p>\u003Cul>\u003Cli>Total engagement, engagement rate, and accounts engaged\u003C/li>\u003Cli>Engagement by post type (photo, video, carousel, status)\u003C/li>\u003Cli>Engagement goals to track likes, shares, and comments\u003C/li>\u003Cli>Top-performing posts and stories, with text widgets to summarize key takeaways and recommendations\u003C/li>\u003Cli>Highlight which content types drive the most interactions so your team can optimize your future posts\u003C/li>\u003C/ul>\u003Cp>\u003Cspan style=\"color:#000000;\">Beyond the numbers, you also get a direct view of the creatives behind your top-performing posts and Stories. \u003C/span>\u003C/p>\u003Cp>\u003Ca href=\"https://linkedin.com/in/maryna-barysheva\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cspan style=\"color:#1155cc;\">\u003Cu>Maryna Barysheva\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">, CEO of \u003C/span>\u003Ca href=\"https://lkiconsulting.io/\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cspan style=\"color:#1155cc;\">\u003Cu>LKI Consulting\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">, explains why that visibility is so important:\u003C/span>\u003C/p>\u003Cp>\u003Cblockquote class=\"quote quote--variant-2 py-6 px-6 !my-2 rounded-2xl !max-w-full md:text-lg lg:text-xl text-base-dark\">\n          \u003Cdiv class=\"flex gap-4\">\n            \u003Cdiv class=\"\">\n              \u003Csvg\n                xmlns=\"http://www.w3.org/2000/svg\"\n                width=\"28\"\n                height=\"26\"\n                viewBox=\"0 0 28 26\"\n                fill=\"none\"\n              >\n                \u003Cpath\n                  opacity=\"0.15\"\n                  d=\"M10.5428 4.65271C8.26599 5.08169 6.66559 6.73158 5.74165 9.60241C5.27967 11.0213 5.04869 12.4237 5.04869 13.8096C5.04869 13.9746 5.04869 14.1231 5.04869 14.2551C5.08169 14.3541 5.11468 14.6016 5.14768 14.9976H10.5428V25.7879H0V15.839C0 10.9553 0.97344 7.19356 2.92032 4.55372C4.8672 1.91388 7.40804 0.395976 10.5428 0V4.65271ZM27.2233 4.65271C25.4084 4.94969 24.0225 5.97263 23.0656 7.72152C22.1416 9.47042 21.6797 11.4833 21.6797 13.7602C21.6797 13.9581 21.6797 14.1561 21.6797 14.3541C21.7127 14.5521 21.7622 14.7666 21.8282 14.9976H27.2233V25.7879H16.631V15.839C16.631 11.9123 17.4559 8.41448 19.1058 5.34567C20.7557 2.24386 23.4616 0.461971 27.2233 0V4.65271Z\"\n                  fill=\"#7171F2\"\n                />\n              \u003C/svg>\n            \u003C/div>\n            \u003Cdiv class=\"italic\">\n              Creative performance is often the biggest driver of results, but most reports focus heavily on campaign-level metrics instead of analyzing which messaging or creatives are actually working.\n\n              \u003Cfooter class=\"text-right font-bold !mt-3 text-wrap-balance not-italic [&_a]:font-bold\">\n                \n              \u003C/footer>\n            \u003C/div>\n          \u003C/div>\n        \u003C/blockquote>\u003C/p>\u003Ch3 id=\"reach-breakdown\">4. Reach Breakdown\u003C/h3>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png\" srcset=\"https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=350 350w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=700 700w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=420 440w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=840 880w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=768 768w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=1536 1536w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=992 992w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=1984 1984w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=600 1200w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=1200 2400w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=720 1440w, https://media.whatagraph.com/Instagram_analytics_report_template_reach_breakdown_241842e577.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Instagram Analytics - Dashboard showing reach breakdown, funnel, and various charts.\">\u003C/figure>\u003Cp>Measure how far your content travels and what drives traffic back to your site.\u003C/p>\u003Cp>Include:\u003C/p>\u003Cul>\u003Cli>Reach, impressions, and clicks\u003C/li>\u003Cli>Reach goals and clicks funnel to track conversion flow\u003C/li>\u003Cli>Visual charts for impressions vs. reach, reach vs. new followers, and reach by clicks\u003C/li>\u003Cli>A daily reach trend graph to see performance patterns across your posting schedule\u003C/li>\u003C/ul>\u003Cp>These insights help you fine-tune your content strategy and maximize visibility.\u003C/p>\u003Ch3 id=\"recommendations-and-next-steps\">5. Recommendations and Next Steps\u003C/h3>\u003Cp>\u003Cspan style=\"color:#000000;\">As \u003C/span>\u003Ca href=\"https://www.linkedin.com/in/janetmesh\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cspan style=\"color:#1155cc;\">\u003Cu>Janet Mesh\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">, the CEO of \u003C/span>\u003Ca href=\"https://www.aimtal.com/\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cspan style=\"color:#1155cc;\">\u003Cu>Aimtal\u003C/u>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">, says: \u003C/span>\u003C/p>\u003Cp>\u003Cblockquote class=\"quote quote--variant-3 py-6 px-6 !my-2 rounded-2xl !max-w-full md:text-lg lg:text-xl text-base-dark\">\n          \u003Cdiv class=\"flex gap-4\">\n            \u003Cdiv class=\"\">\n              \u003Csvg\n                xmlns=\"http://www.w3.org/2000/svg\"\n                width=\"28\"\n                height=\"26\"\n                viewBox=\"0 0 28 26\"\n                fill=\"none\"\n              >\n                \u003Cpath\n                  opacity=\"0.15\"\n                  d=\"M10.5428 4.65271C8.26599 5.08169 6.66559 6.73158 5.74165 9.60241C5.27967 11.0213 5.04869 12.4237 5.04869 13.8096C5.04869 13.9746 5.04869 14.1231 5.04869 14.2551C5.08169 14.3541 5.11468 14.6016 5.14768 14.9976H10.5428V25.7879H0V15.839C0 10.9553 0.97344 7.19356 2.92032 4.55372C4.8672 1.91388 7.40804 0.395976 10.5428 0V4.65271ZM27.2233 4.65271C25.4084 4.94969 24.0225 5.97263 23.0656 7.72152C22.1416 9.47042 21.6797 11.4833 21.6797 13.7602C21.6797 13.9581 21.6797 14.1561 21.6797 14.3541C21.7127 14.5521 21.7622 14.7666 21.8282 14.9976H27.2233V25.7879H16.631V15.839C16.631 11.9123 17.4559 8.41448 19.1058 5.34567C20.7557 2.24386 23.4616 0.461971 27.2233 0V4.65271Z\"\n                  fill=\"#F8AA52\"\n                />\n              \u003C/svg>\n            \u003C/div>\n            \u003Cdiv class=\"italic\">\n              One of the biggest mistakes that marketers make when creating reports is just adding screenshots of performance charts without any context or analysis.\n\n              \u003Cfooter class=\"text-right font-bold !mt-3 text-wrap-balance not-italic [&_a]:font-bold\">\n                \n              \u003C/footer>\n            \u003C/div>\n          \u003C/div>\n        \u003C/blockquote>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">Wrap up your report with key takeaways, optimization tips, and next steps for the team.\u003C/span>\u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">Done right, this section transforms performance data into a clear action plan for the reporting period ahead.\u003C/span>\u003C/p>","sections.rich-text-content",{"id":705,"title":706,"text":707,"gray_background":21,"disable_top_margin":78,"disable_bottom_margin":78,"cta":78,"cta_collection":78,"bottom_cta":78,"bottom_cta_collection":708,"integrations":718,"__component":1552},58,"Connect All Your Social Media Accounts in One Place","\u003Cp>Bring all your social media data into one place with no-code, stable connectors that you don't need to babysit. \u003C/p>",{"id":329,"Name":709,"createdAt":710,"updatedAt":711,"publishedAt":712,"documentId":713,"cta":714},"See all integrations","2024-11-13T15:16:49.380Z","2024-11-13T15:16:50.427Z","2024-11-13T15:16:50.420Z","d5saockrxnhw7dy6pcs4n0vr",[715],{"id":716,"label":709,"url":717,"subtext":78,"style":642,"element_id":78,"color":78,"icon":78,"width":78},1563,"https://whatagraph.com/integrations",[719,808,948,1014,1059,1096,1164,1208,1242,1333,1383,1436],{"id":130,"title":392,"createdAt":720,"updatedAt":721,"publishedAt":722,"new":21,"beta":21,"coming_soon":21,"documentId":723,"link":724,"icon":727,"integration_metrics":737},"2023-01-12T10:55:06.660Z","2026-06-08T09:38:26.041Z","2023-01-12T10:55:09.333Z","g4bv5jvfl2e11audj7qtmvu0",{"id":725,"label":726,"url":393,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},229,"instagram",{"id":728,"name":729,"alternativeText":730,"caption":78,"width":68,"height":68,"formats":78,"hash":731,"ext":91,"mime":92,"size":732,"url":733,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":734,"updatedAt":735,"documentId":736,"publishedAt":98,"focalPoint":78},993,"instagram.svg","Instagram 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clicks\nPhone call clicks\nText message clicks\nWebsite clicks\nFollow button clicks","eo685thr7v9g2k6nj5j5uj5b",{"id":755,"name":756,"createdAt":757,"updatedAt":758,"publishedAt":759,"metric":760,"documentId":761,"icon":78},728,"Instagram General Relations","2024-03-06T11:28:29.248Z","2024-03-06T11:28:30.196Z","2024-03-06T11:28:30.190Z","Followers","swaq9pvnugoqjs3513bsepgv",{"id":763,"name":764,"createdAt":765,"updatedAt":766,"publishedAt":767,"metric":768,"documentId":769,"icon":78},730,"Instagram Audience Relations","2024-03-06T11:29:15.496Z","2024-03-06T11:29:16.401Z","2024-03-06T11:29:16.394Z","Followers\nStarted following\nStopped following\nFollows\nTotal posts\nNew stories\nNew posts\nFollower dynamics\nNew follows","b3lbedtwamfoi6cdwj798det",{"id":771,"name":772,"createdAt":773,"updatedAt":774,"publishedAt":775,"metric":776,"documentId":777,"icon":78},732,"Instagram Posts 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reactions","mi6ak2epi56034itwegr3rho",{"id":848,"name":849,"createdAt":78,"updatedAt":78,"publishedAt":850,"metric":851,"documentId":852,"icon":78},162,"CTA clicks","2023-02-10T09:17:18.000Z","CTA clicks\nCTA clicks (logged in)\nCTA clicks (logged in, unique)\nCall now clicks (logged in, unique)\nGet directions clicks (unique)\nGo to website clicks (logged in, unique)","m49pytx31bru989s75aq5zz6",{"id":854,"name":855,"createdAt":856,"updatedAt":857,"publishedAt":858,"metric":859,"documentId":860,"icon":78},687,"Facebook Impressions","2024-02-28T10:34:26.621Z","2024-02-28T10:34:27.800Z","2024-02-28T10:34:27.761Z","Impressions\nReach\nPaid impressions\nPaid reach\nOrganic impressions\nOrganic impressions (v2)\nOrganic reach\nOrganic reach (v2)\nOrganic reach (alt)\nPaid reach (alt)\nViral impressions\nViral reach\nNon-viral impressions\nNon-viral 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views\nTotal desktop job views\nTotal job views\nTotal mobile link clicks\nTotal mobile jobs clicks\nTotal mobile employees clicks\nTotal jobs clicks\nTotal banner clicks\nTotal unique impressions\nTotal shares\nTotal comments\nTotal likes\nTotal clicks\nTotal impressions\nTotal followers\nComment mentions\nShare mentions","cqs8q3bude4q2y30h8te4lh9",{"id":976,"name":977,"createdAt":978,"updatedAt":979,"publishedAt":980,"metric":981,"documentId":982,"icon":78},722,"LinkedIn Comments","2024-03-06T11:12:16.684Z","2024-03-06T11:12:17.785Z","2024-03-06T11:12:17.779Z","Comments through selected date range\nTop level comments through selected date range","axbtasr9yyi980zagi924fbt",{"id":984,"name":985,"createdAt":986,"updatedAt":987,"publishedAt":988,"metric":989,"documentId":990,"icon":78},723,"LinkedIn Reactions Through Selected Date Range","2024-03-06T11:13:15.707Z","2024-03-06T11:13:16.664Z","2024-03-06T11:13:16.658Z","Reactions through selected date range\nlike reactions through selected date range\nempathy reactions through selected date range\npraise reactions through selected date range\nmaybe reactions through selected date range\ninterest reactions through selected date range\nappreciation reactions through selected date range","fg2tcabmiudio4el8a7uab8c",{"id":992,"name":993,"createdAt":994,"updatedAt":995,"publishedAt":996,"metric":997,"documentId":998,"icon":78},725,"LinkedIn All Time Comments","2024-03-06T11:14:03.933Z","2024-03-06T11:14:04.874Z","2024-03-06T11:14:04.867Z","All time Top Level Comments\nAll time Comments Count","t9y8z8ymy5syhihi0a921jmu",{"id":1000,"name":1001,"createdAt":1002,"updatedAt":1003,"publishedAt":1004,"metric":1005,"documentId":1006,"icon":78},724,"LinkedIn All Time Reactions","2024-03-06T11:13:39.353Z","2024-03-06T11:13:40.393Z","2024-03-06T11:13:40.379Z","All time Like Reactions\nAll time Praise Reactions\nAll time Maybe Reactions\nAll time Empathy Reactions\nAll time Interest Reactions\nAll time Appreciation Reactions\nAll time 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icon","tiktok_0beb1de8b9",2.58,"https://s3.us-east-2.amazonaws.com/whatagraph.com/tiktok_0beb1de8b9.svg","2023-01-11T12:48:31.242Z","2023-12-19T17:19:21.843Z","jmz5u3j89f784xo9chjugroh",[1035,1043,1051],{"id":1036,"name":1037,"createdAt":1038,"updatedAt":1039,"publishedAt":1040,"metric":1041,"documentId":1042,"icon":78},644,"TikTok Video","2023-12-04T15:23:20.945Z","2024-03-07T15:34:45.731Z","2023-12-04T15:23:25.178Z","New Likes\nNew Comments\nNew Shares\nVideo Views\nReach\nTime Watched\nVideo Duration\nAvg Time Watched\nFull Video watched rate","kfqw9rfecblm33d3swflk6gj",{"id":1044,"name":1045,"createdAt":1046,"updatedAt":1047,"publishedAt":1048,"metric":1049,"documentId":1050,"icon":78},736,"TikTok Profile","2024-03-07T15:35:09.058Z","2024-03-07T15:35:10.304Z","2024-03-07T15:35:10.291Z","New Likes\nNew Comments\nNew Shares\nNew Profile Views\nNew Followers\nAudience 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Audience","2024-03-07T15:35:42.698Z","2024-03-07T15:35:44.165Z","2024-03-07T15:35:44.159Z","Percentage","o4061ehcwwtscrfsbvenmfcw",{"id":428,"title":1060,"createdAt":1061,"updatedAt":1062,"publishedAt":1063,"new":21,"beta":21,"coming_soon":21,"documentId":1064,"link":1065,"icon":1069,"integration_metrics":1079},"YouTube","2023-01-12T10:56:06.593Z","2026-06-08T09:38:49.986Z","2023-01-12T10:56:07.624Z","qepaqi4qv01v7f3us35xo1w3",{"id":1066,"label":1067,"url":1068,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},230,"youtube","/integrations/youtube",{"id":1070,"name":1071,"alternativeText":1072,"caption":78,"width":68,"height":68,"formats":78,"hash":1073,"ext":91,"mime":92,"size":1074,"url":1075,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1076,"updatedAt":1077,"documentId":1078,"publishedAt":98,"focalPoint":78},999,"youtube.svg","YouTube icon","youtube_17c0d6d96a",1.29,"https://s3.us-east-2.amazonaws.com/whatagraph.com/youtube_17c0d6d96a.svg","2023-01-11T12:48:31.426Z","2023-12-19T16:54:12.183Z","g4rtvsf4i3oazkq8xo871w6x",[1080,1088],{"id":1081,"name":1082,"createdAt":1083,"updatedAt":1084,"publishedAt":1085,"metric":1086,"documentId":1087,"icon":78},793,"YouTube Account Performance","2024-04-16T10:38:59.409Z","2024-04-16T10:39:00.840Z","2024-04-16T10:39:00.828Z","Views\nRed views\nViewer percentage\nEstimated minutes watched\nEstimated red minutes watched\nThe number of minutes that YouTube Red members watched a video.\nAverage view duration\nAverage view percentage\nComments\nLikes\nDislikes\nShares\nSubscribers gained\nSubscribers lost\nVideos added to playlists\nVideos removed from playlists\nTotal subscribers\nTotal videos\nTotal views\nPlaylist starts\nViews per playlist start\nAverage time in playlist\nAnnotation impressions\nAnnotation clickable impressions\nAnnotation clicks\nAnnotation CTR\nAnnotation closable impressions\nAnnotation closes\nAnnotation close rate\nCard impressions\nCard clicks\nCard click rate\nCard teaser impressions\nCard teaser clicks\nCard teaser click rate\nEstimated revenue\nEstimated ad revenue\nEstimated red partner revenue\nGross revenue\nCPM\nAd impressions\nMonetized playbacks\nPlayback based CPM\nPublished videos\nCurrent subscriber count\nCurrent video count\nCurrent view count","mnvekz5xpmejhhmqom8wsfwf",{"id":1089,"name":1090,"createdAt":1091,"updatedAt":1092,"publishedAt":1093,"metric":1094,"documentId":1095,"icon":78},794,"YouTube Video Performance","2024-04-16T10:39:38.782Z","2024-04-16T10:39:40.353Z","2024-04-16T10:39:40.338Z","Views\nRed views\nEstimated minutes watched\nEstimated red minutes watched\nAverage view duration\nAverage view percentage\nComments\nLikes\nDislikes\nShares\nSubscribers gained\nSubscribers lost\nVideos added to playlists\nVideos removed from playlists\nAnnotation impressions\nAnnotation clickable impressions\nAnnotation clicks\nAnnotation CTR\nAnnotation closable impressions\nAnnotation closes\nAnnotation close rate\nCard impressions\nCard clicks\nCard click rate\nCard teaser impressions\nCard teaser clicks\nCard teaser click rate\nEstimated revenue\nEstimated ad revenue\nEstimated red partner revenue\nGross revenue\nCPM\nAd impressions\nMonetized playbacks\nPlayback based CPM","ildycvu0m4kozvy7yl8e3b4j",{"id":475,"title":1097,"createdAt":1098,"updatedAt":1099,"publishedAt":1100,"new":21,"beta":21,"coming_soon":21,"documentId":1101,"link":1102,"icon":1105,"integration_metrics":1115},"Pinterest","2023-01-12T12:47:45.370Z","2026-06-08T09:48:05.566Z","2023-01-12T12:47:46.382Z","oqpje1kjo8661pylgac0s7ya",{"id":1103,"label":1097,"url":1104,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},1248,"/integrations/pinterest-organic",{"id":1106,"name":1107,"alternativeText":1108,"caption":78,"width":822,"height":822,"formats":78,"hash":1109,"ext":91,"mime":92,"size":1110,"url":1111,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1112,"updatedAt":1113,"documentId":1114,"publishedAt":98,"focalPoint":78},1045,"pinterest.svg","Pinterest icon","pinterest_7a8aa9537c",1.52,"https://s3.us-east-2.amazonaws.com/whatagraph.com/pinterest_7a8aa9537c.svg","2023-01-11T12:48:33.248Z","2023-12-19T19:41:02.445Z","ceyo0dvvj1a9rg4zen3z971j",[1116,1124,1132,1140,1148,1156],{"id":1117,"name":1118,"createdAt":1119,"updatedAt":1120,"publishedAt":1121,"metric":1122,"documentId":1123,"icon":78},639,"Pins","2023-12-04T11:50:48.661Z","2023-12-04T11:50:52.900Z","2023-12-04T11:50:52.872Z","Impressions\nSave\nSave rate\nPin click\nUser Follows\nClick-through\nProfile Visits","lhm0vijo7gidwuqo8toz26ew",{"id":1125,"name":1126,"createdAt":1127,"updatedAt":1128,"publishedAt":1129,"metric":1130,"documentId":1131,"icon":78},640,"Pinterest Boards","2023-12-04T11:51:32.577Z","2023-12-04T11:52:01.263Z","2023-12-04T11:52:01.249Z","Collaborators\nFollowers\nPins","eoracnqo7r815ds6lv82jh26",{"id":1133,"name":1134,"createdAt":1135,"updatedAt":1136,"publishedAt":1137,"metric":1138,"documentId":1139,"icon":78},636,"Pinterest Performance","2023-12-04T11:42:38.990Z","2023-12-04T11:42:43.130Z","2023-12-04T11:42:43.120Z","Impressions\nEngagement\nEngagement rate\nSave\nSave rate\nPin click\nPin click rate\nOutbound click\nOutbound click rate\nVideo quartile 95% views\nVideo 10 sec. views\nVideo average watch time\nVideo views\nNumber of video starts\nVideo watch time (minutes)\nClick-through\nClick-through Rate","a3kkutqwnwnre9j3r1mfn8xj",{"id":1141,"name":1142,"createdAt":1143,"updatedAt":1144,"publishedAt":1145,"metric":1146,"documentId":1147,"icon":78},635,"Pinterest Profile lifetime","2023-12-04T11:38:33.771Z","2023-12-04T11:48:46.026Z","2023-12-04T11:48:45.989Z","Followers\nFollowing\nPins\nBoards\nMonthly Views","ksrpwl0lxjd893v9s39oikb1",{"id":1149,"name":1150,"createdAt":1151,"updatedAt":1152,"publishedAt":1153,"metric":1154,"documentId":1155,"icon":78},637,"Pinterest Top Pins","2023-12-04T11:45:26.366Z","2023-12-04T11:45:38.195Z","2023-12-04T11:45:38.188Z","Impressions\nEngagement\nEngagement rate\nSave\nSave rate\nPin click\nPin click rate\nOutbound click\nOutbound click rate\nVideo quartile 95% views\nVideo 10 sec. views\nVideo average watch time\nVideo views\nNumber of video starts\nVideo watch time (minutes)\nClick-through Rate","bioo36wbp8vv5asd1gpzrg72",{"id":1157,"name":1158,"createdAt":1159,"updatedAt":1160,"publishedAt":1161,"metric":1162,"documentId":1163,"icon":78},638,"Pinterest Top Video Pins","2023-12-04T11:48:30.755Z","2024-03-07T16:38:59.321Z","2023-12-04T11:48:35.367Z","Impressions\nSave\nVideo quartile 95% views\nVideo 10 sec. views\nVideo average watch time\nVideo views\nNumber of video starts\nVideo watch time (minutes)\nClick-through","dondqf8ps5tt3eqjo2glh8sg",{"id":1165,"title":1166,"createdAt":1167,"updatedAt":1168,"publishedAt":1169,"new":21,"beta":21,"coming_soon":21,"documentId":1170,"link":1171,"icon":1174,"integration_metrics":1183},85,"Reddit","2024-11-06T14:11:00.119Z","2026-06-08T10:06:40.930Z","2025-01-09T15:29:17.904Z","m5tmdxv5qvr8hfbtv2xg68wc",{"id":1172,"label":1166,"url":1173,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},1559,"/integrations/reddit",{"id":1175,"name":1176,"alternativeText":1177,"caption":78,"width":822,"height":822,"formats":78,"hash":1178,"ext":110,"mime":111,"size":824,"url":1179,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1180,"updatedAt":1181,"documentId":1182,"publishedAt":98,"focalPoint":78},13371,"Reddit.png","Reddit icon","Reddit_2888b98248","https://s3.us-east-2.amazonaws.com/whatagraph.com/Reddit_2888b98248.png","2024-11-06T14:10:37.716Z","2025-01-15T10:31:25.872Z","wteo9o44tg098ao7shm1f1c8",[1184,1192,1200],{"id":1185,"name":1186,"createdAt":1187,"updatedAt":1188,"publishedAt":1189,"metric":1190,"documentId":1191,"icon":78},929,"Reddit (Account)","2025-01-09T15:23:08.267Z","2025-01-09T15:23:43.254Z","2025-01-09T15:23:09.376Z","Total Karma\nComment karma\nLink karma\nCoins\nSubreddit Subscribers\nFriends\nAwarder Karma\nAwardee Karma\nInbox Count\nGold Earned","r0gwielg6obt5nkizbbyrs7p",{"id":1193,"name":1194,"createdAt":1195,"updatedAt":1196,"publishedAt":1197,"metric":1198,"documentId":1199,"icon":78},930,"Reddit (Subreddit)","2025-01-09T15:24:36.994Z","2025-01-09T15:24:37.954Z","2025-01-09T15:24:37.946Z","Subscribers\nActive Users\nActive Accounts\nHides comment scores (min)\nVideostream links count","rszrvkzmaurj1b67vv8csrvr",{"id":1201,"name":1202,"createdAt":1203,"updatedAt":1204,"publishedAt":1205,"metric":1206,"documentId":1207,"icon":78},931,"Reddit (Post)","2025-01-09T15:25:24.331Z","2025-01-09T15:25:32.649Z","2025-01-09T15:25:32.638Z","Upvotes\nComments\nGilded\nCrossposts\nSubreddit Subscribers\nReports\nScore\nViews\nDownvotes","fldclii5gp83c6i1rfcxuvpj",{"id":1209,"title":402,"createdAt":1210,"updatedAt":1211,"publishedAt":1212,"new":21,"beta":21,"coming_soon":21,"documentId":1213,"link":1214,"icon":1217,"integration_metrics":1227},36,"2023-01-12T11:32:02.996Z","2026-06-08T09:43:22.876Z","2023-01-12T11:32:05.818Z","s9rxzgqg92t2ebcirrhxjla9",{"id":1215,"label":1216,"url":403,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},232,"linkedin-ads",{"id":1218,"name":1219,"alternativeText":1220,"caption":78,"width":68,"height":68,"formats":78,"hash":1221,"ext":91,"mime":92,"size":1222,"url":1223,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1224,"updatedAt":1225,"documentId":1226,"publishedAt":98,"focalPoint":78},1032,"linkedin-ads.svg","LinkedIn Ads icon","linkedin_ads_791a60ad20",7.28,"https://s3.us-east-2.amazonaws.com/whatagraph.com/linkedin_ads_791a60ad20.svg","2023-01-11T12:48:32.987Z","2023-12-19T16:52:38.256Z","eqrr191f401t1q19nxxdqi46",[1228,1235],{"id":1229,"name":1230,"createdAt":78,"updatedAt":1231,"publishedAt":1232,"metric":1233,"documentId":1234,"icon":78},615,"LinkedIn Ads Campaign","2024-05-02T08:27:25.506Z","2023-02-20T12:03:01.000Z","Campaign total budget amount\nCampaign unit cost amount\nCampaign daily budget amount","qahrav12b2ykbrze52uteixg",{"id":1236,"name":1237,"createdAt":78,"updatedAt":1238,"publishedAt":1239,"metric":1240,"documentId":1241,"icon":78},490,"LinkedIn Ads Analytics","2024-03-06T10:40:36.020Z","2023-02-15T07:32:10.000Z","Card clicks\nCard impressions\nComment likes\nDocument completions\nDocument first quartile completions\nDocument midpoint completions\nDocument third quartile completions\nDownload clicks\nJob applications\nJob apply clicks\nPost click job applications\nPost click job apply clicks\nPost click registrations\nPost view job applications\nPost view job apply clicks\nPost view registrations\nReactions\nRegistrations\nTalent leads\nViral card clicks\nViral card impressions\nViral comment likes\nViral document completions\nViral document first quartile completions\nViral document midpoint completions\nViral document third quartile completions\nViral downloads clicks\nViral job applications\nViral job apply clicks\nViral post click job applications\nViral post click job apply clicks\nViral post click registrations\nViral post view job applications\nViral post view job apply clicks\nViral post view registrations\nViral reactions\nViral registrations\nPost click conversions\nAd unit clicks\nCompany page clicks\nOne click leads (viral)\nVideo first quartile completions\nText url clicks\nVideo starts\nExternal website conversions (viral)\nVideo third quartile completions\nLikes\nComments (viral)\nVideo third quartile completions (viral)\nOne click leads\nFull screen plays\nFollows\nOne click lead form opens (viral)\nConversion value\nFollows (viral)\nOther engagements\nVideo completions (viral)\nOpens\nLead generation mail interested clicks\nTotal engagements\nVideo views\nImpressions (viral)\nVideo views (viral)\nHeadline Clicks\nHeadline Impressions\nValid Work Email Leads\nCost in local currency\nLikes (viral)\nOther engagements (viral)\nVideo midpoint completions (viral)\nShares\nFull screen plays (viral)\nVideo midpoint completions\nTotal engagements (viral)\nExternal website post view conversions (viral)\nCompany page clicks (viral)\nAction clicks\nShares (viral)\nVideo completions\nExternal website post view conversions\nComments\nVideo starts (viral)\nCost in USD\nLanding page clicks\nOne click lead form opens\nImpressions\nLanding page clicks (viral)\nExternal website post click conversions (viral)\nExternal website conversions\nVideo first quartile completions (viral)\nLead generation mail contact info shares\nClicks\nClicks (viral)\nCost per click\nCost per 1000 impressions\nCost per engagement\nCost per conversion\nAverage engagement\nSocial actions\nOther clicks\nInMail clicks\nOpen rate\nClick to open rate\nCost per send\nCost per open\nEngagement rate\nAverage CTR\nCost per lead\nLead form completion rate\nInMail sends\nConversion rate\nReturn on ad spend\nApproximate Unique Member Reach","chtidd1njmzg5fdgtrwhn8p6",{"id":179,"title":382,"createdAt":1243,"updatedAt":1244,"publishedAt":1245,"new":21,"beta":21,"coming_soon":21,"documentId":1246,"link":1247,"icon":1250,"integration_metrics":1260},"2023-01-12T10:29:33.912Z","2026-06-08T09:35:51.534Z","2023-01-12T10:29:36.429Z","pqlbvxpc2hsw5srseemz7n0y",{"id":1248,"label":1249,"url":383,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},224,"Facebook ads",{"id":1251,"name":1252,"alternativeText":1253,"caption":78,"width":822,"height":822,"formats":78,"hash":1254,"ext":91,"mime":92,"size":1255,"url":1256,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1257,"updatedAt":1258,"documentId":1259,"publishedAt":98,"focalPoint":78},1022,"facebook-ads.svg","Facebook ads icon","facebook_ads_46a51330e7",6.75,"https://s3.us-east-2.amazonaws.com/whatagraph.com/facebook_ads_46a51330e7.svg","2023-01-11T12:48:32.638Z","2023-12-19T16:49:34.631Z","tx4n0dzanuefl4uxutf2ixxp",[1261,1269,1277,1285,1293,1301,1309,1317,1325],{"id":1262,"name":1263,"createdAt":1264,"updatedAt":1265,"publishedAt":1266,"metric":1267,"documentId":1268,"icon":78},678,"Facebook Ads Performance","2024-02-28T08:53:56.581Z","2024-02-28T08:55:40.375Z","2024-02-28T08:55:40.366Z","Reach\nFrequency\nImpressions\nAmount spent\nClicks (all)\nCPC (all)\nCTR (all)\nSocial amount spent\nCPM (cost per 1,000 impressions)\nCost per 1,000 people reached","gawybv791m9uwvxgnpaxbye0",{"id":1270,"name":1271,"createdAt":1272,"updatedAt":1273,"publishedAt":1274,"metric":1275,"documentId":1276,"icon":78},679,"Facebook Ads Conversions","2024-02-28T08:56:55.018Z","2024-02-28T08:56:56.556Z","2024-02-28T08:56:56.548Z","Reach\nFrequency\nImpressions\nAmount spent\nClicks (all)\nCPC (all)\nCTR (all)\nSocial amount spent\nCPM (cost per 1,000 impressions)\nCost per 1,000 people reached\nConversions (164)expand_less\nOffsite conversions\nUnique purchases\nUnique website content views\nUnique landing page views\nUnique registrations completed\nUnique website leads\nUnique On-Facebook leads\nCost per unique landing page view\nCost per unique custom event\nCost per unique lead\nCost per unique registrations completed\nCost per unique purchase\nCost per unique On-Facebook lead\nUnique website adds to cart\nWebsite unique checkouts initiated\nUnique custom events\nOffline unique checkouts initiated\nOn-facebook unique checkouts initiated\nMobile app unique checkouts initiated\nUnique checkouts initiated\nOn-Facebook leads\nCost per On-Facebook leads\nCost per adds to wishlist\nUnique content views\nCost per purchase\nLocation searches\nDonations\nWebsite donations\nOn-Facebook donations\nMobile app donations\nOffline donations\nDonate conversion value\nWebsite donate conversion value\nOn-Facebook donate conversion value\nMobile app donate conversion value\nOffline donate conversion value\nCost per donation\nPhone number clicks\nPhone number clicks value\nFind location conversion value\nCost per phone number clicks\nCost per find location\nPurchases conversions value\nPurchases\nPurchase ROAS\nOffline adds to cart\nOn-Facebook adds to cart\nAdds to cart\nCustom event value\nWebsite location searches\nCalls placed\n20-seconds call\n60-seconds call\nUnique leads\nUnique offsite conversions\nLeads\nMobile app purchase ROAS\nContacts\nAppointments scheduled\nApplications submitted\nOffsite conversions value\nTrials started\nConversion rate\nSubscriptions\nProducts customized\nWebsite products customized\nSubscription value\nCost per subscriptions\nWebsite purchase ROAS\nMobile app achievements unlocked\nMobile app activations\nMobile app adds of payment info\nMobile app adds to cart\nMobile app adds to wishlist\nMobile app registrations completed\nCost per mobile app registrations completed\nMobile app content views\nMobile app checkouts initiated\nMobile app levels achieved\nMobile app purchases\nMobile app ratings submitted\nMobile app searches\nMobile app credits spent\nMobile app tutorials completed\nOther events\nApp installs\nDesktop app engagements\nDesktop app story engagements\nDesktop app uses\nCommerce adds to cart\nCommerce message to buy\nCommerce purchases\nCommerce content views\nCredit spends\nGame plays\nLanding page views\nLeads (Form)\nMobile app installs\nCustom events\nAdds of payment info\nWebsite adds to cart\nApp adds to wishlist\nAdds to wishlist\nRegistrations completed\nWebsite checkouts initiated\nOffline checkouts initiated\nOn-facebook checkouts initiated\nCheckouts initiated\nCost per registrations completed\nWebsite leads\nWebsite purchases\nSearches\nWebsite content views\nOffline content views\nContent views\nOn-Facebook workflow completions\nOn-Facebook purchases\nMobile app achievements unlocked value\nApp activation value\nMobile app Adds of payment info value\nMobile app adds to cart conversion value\nMobile app adds to wishlist value\nMobile app registrations completed value\nMobile app checkouts initiated conversion value\nMobile app levels achieved value\nMobile app purchases conversion value\nMobile app ratings submitted value\nMobile app searches value\nMobile app credits spent value\nMobile app Tutorials completed conversion value\nOther events value\nApp install value\nDesktop app uses value\nCommerce adds to cart value\nCommerce message to buy value\nCommerce purchases value\nCommerce content views value\nCredit spends value\nGame plays value\nLanding page views value\nLeads (Form) value\nMobile app install value\nAdds of payment info value\nWebsite adds to cart conversion value\nApp adds to wishlist value\nRegistrations completed value\nWebsite checkouts initiated conversion value\nOffline checkouts initiated conversion value\nOn-facebook checkouts initiated conversion value\nCheckouts initiated conversion value\nWebsite leads value\nWebsite purchases conversion value\nSearches value\nOn-Facebook workflow completions conversion value\nOn-Facebook purchase conversion value\nCost per lead\nCost per app installs\nCost per landing page view\nOffline purchases conversion value\nOffline adds of payment info value\nOffline adds to cart conversion value\nOffline registrations completed conversion value\nOffline purchases\nOffline other conversions","jyt031c9shj8avmeopbagbak",{"id":1278,"name":1279,"createdAt":1280,"updatedAt":1281,"publishedAt":1282,"metric":1283,"documentId":1284,"icon":78},680,"Facebook Ads Engagament","2024-02-28T08:58:23.637Z","2024-02-28T08:58:25.206Z","2024-02-28T08:58:25.196Z","Unique post reactions\nUnique post saves\nUnique post shares\nUnique comments\nUnique likes\nUnique link clicks\nCost per unique post save\nCost per unique link click\nCost per unique like\nCost per unique content view\nCPC (cost per link click)\nPage engagement\nUnique page engagement\nEstimated call confirmation clicks\nInstant Experience view percentage\nInstant Experience view time\nCost per estimated ad recall lift (people)\nCost per outbound click\nCost per 15-second video plays\nCost per unique click (all)\nCost per unique outbound click\nCost per 2-second continuous video play\nEstimated ad recall lift rate\nEstimated ad recall lift (people)\nCTR (link click-through rate)\nCost per thruplay watched videos\nInstant experience clicks to open\nInstant experience clicks to start\nOutbound clicks\nUnique outbound clicks\nOutbound CTR\nInstant experience outbound clicks\nUnique CTR (link click-through rate)\n15-second video plays\n2-second continuous video plays\nVideo plays\nThruplay watched videos\nUnique clicks (all)\nUnique CTR (all)\nUnique outbound CTR\n30-second video plays\nVideo average play time\nVideo plays at 100%\nVideo plays at 25%\nVideo plays at 50%\nVideo plays at 75%\nVideo plays at 95%\nPost engagement\nUnique post engagement\nCheck-ins\nPost comments\nPost full views\nPage likes\nPage mentions\nNewly purchased mobile devices\nBlocked messaging connections\nMessaging conversations started\nNew messaging connections\nMessaging replies\nPage photo views\nUnique page photo views\nPost shares\nPost reactions\nReceive Offers\nEvent responses\nPage tab views\n3-second video plays\nMobile app content views value\nCheck-ins value\nPost comments value\nPost full views value\nPage likes value\nLink click value\nPage mentions value\nNewly purchased mobile devices value\nContent views value\nBlocked messaging connections value\nMessaging conversations started value\nNew messaging connections value\nMessaging replies value\nOutbound clicks value\nPage photo views value\nPost shares value\nPost reaction value\nReceive Offers value\nEvent responses value\nPage tab views value\nCost per 3-second video plays\nCost per page like\nCost per post engagement\nCost per page engagement\nPage engagement rate\nCost per new messaging connections\nCost per messaging conversation started\nCost per messaging replies\nPost LIKE reactions\nPost LOVE reactions\nPost WOW reactions\nPost HAHA reactions\nPost SAD reactions\nPost ANGRY reactions\nCost per event responses\nPost saves\nLink clicks\n10-second video plays","ywwce9hzrr90izu4h8t3yjzo",{"id":1286,"name":1287,"createdAt":1288,"updatedAt":1289,"publishedAt":1290,"metric":1291,"documentId":1292,"icon":78},681,"Facebook Ads Catalog Segments","2024-02-28T08:59:04.126Z","2024-02-28T08:59:05.470Z","2024-02-28T08:59:05.423Z","Purchase ROAS with shared items value\nWebsite purchase ROAS with shared items value\nMobile app purchase ROAS with shared items value\nAdds to cart with shared items value\nWebsite adds to cart with shared items value\nOffsite conversions with shared items value\nMobile app adds to cart conversion with shared items value\nCustom events with shared items value\nPurchases with shared items value\nWebsite purchases with shared items value\nContent views with shared items value\nWebsite content views with shared items value\nMobile app content views with shared items value\nMobile app purchases conversion with shared items value\nWebsite purchases with shared items\nAdds to cart with shared items\nWebsite adds to cart with shared items\nMobile app adds to cart with shared items\nContent views with shared items\nWebsite content with shared items views\nMobile app content views with shared items\nPurchases with shared items\nMobile app purchases with shared items","lgr2wfg2bsrkbnmy0gmczjg2",{"id":1294,"name":1295,"createdAt":1296,"updatedAt":1297,"publishedAt":1298,"metric":1299,"documentId":1300,"icon":78},682,"Facebook Ads Converted Products","2024-02-28T08:59:35.910Z","2024-02-28T08:59:37.233Z","2024-02-28T08:59:37.217Z","Website purchases converted value\nAdds to cart value\nWebsite adds to cart value\nOffsite conversions value\nMobile app adds to cart conversion value\nCustom events value\nContent views value\nWebsite content views value\nMobile app content views value\nPurchases converted value\nMobile app purchases converted value\nWebsite purchases\nAdds to cart\nWebsite adds to cart\nOffsite conversions\nMobile app adds to cart\nCustom events\nContent views\nMobile app content views\nPurchases","t7k6i4kpw0itkbqn3qnfwtfe",{"id":1302,"name":1303,"createdAt":1304,"updatedAt":1305,"publishedAt":1306,"metric":1307,"documentId":1308,"icon":78},683,"Facebook Ads Custom Conversions","2024-02-28T09:00:15.266Z","2024-02-28T09:00:16.413Z","2024-02-28T09:00:16.397Z","Total custom conversions\nview_cart\nsign_up\nlogin\nadd_shipping_info\nadd_to_cart\nsim_validation\npurchase","hv4pbk87ju1ttqr3w3mjncqr",{"id":1310,"name":1311,"createdAt":1312,"updatedAt":1313,"publishedAt":1314,"metric":1315,"documentId":1316,"icon":78},684,"Facebook Ads Custom","2024-02-28T09:00:38.335Z","2024-02-28T09:00:39.633Z","2024-02-28T09:00:39.620Z","Total actions\nThe number of action that was attributed to your ads\nTotal action values\nTotal cost per action\nTotal unique actions\nTotal conversion values","thn5vfwvav10oik86pmg1mt7",{"id":1318,"name":1319,"createdAt":1320,"updatedAt":1321,"publishedAt":1322,"metric":1323,"documentId":1324,"icon":78},685,"Facebook Ads Custom Events","2024-02-28T09:01:08.414Z","2024-02-28T09:01:10.316Z","2024-02-28T09:01:10.299Z","SeeResultsClick\nCalculatorClicks\nSeeResultsClick value\nCost per SeeResultsClick\nCalculatorClicks value\nCost per CalculatorClicks","pr62ttqj1toqiqzophqgbpgo",{"id":1326,"name":1327,"createdAt":1328,"updatedAt":1329,"publishedAt":1330,"metric":1331,"documentId":1332,"icon":78},686,"Facebook Ads Video","2024-02-28T09:01:38.290Z","2024-02-28T09:01:39.411Z","2024-02-28T09:01:39.400Z","Cost per thruplay\nCost per thruplay","j7vis03elyg4twtewwdonfkp",{"id":471,"title":1334,"createdAt":1335,"updatedAt":1336,"publishedAt":1337,"new":21,"beta":21,"coming_soon":21,"documentId":1338,"link":1339,"icon":1343,"integration_metrics":1353},"Snapchat Ads","2023-01-12T12:47:08.728Z","2026-06-08T09:47:21.498Z","2023-01-12T12:47:09.817Z","kl56c63u0a0rhpo1hr7lh3lv",{"id":1340,"label":1341,"url":1342,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},242,"snapchat ads","/integrations/snapchat-ads",{"id":1344,"name":1345,"alternativeText":1346,"caption":78,"width":822,"height":822,"formats":78,"hash":1347,"ext":91,"mime":92,"size":1348,"url":1349,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1350,"updatedAt":1351,"documentId":1352,"publishedAt":98,"focalPoint":78},984,"snapchat.svg","Snapchat icon","snapchat_16f025e73d",8.85,"https://s3.us-east-2.amazonaws.com/whatagraph.com/snapchat_16f025e73d.svg","2023-01-11T12:48:31.244Z","2023-12-19T19:40:46.488Z","covdirb8npl228swt5fihwjg",[1354,1362,1369,1376],{"id":1355,"name":1356,"createdAt":1357,"updatedAt":1358,"publishedAt":1359,"metric":1360,"documentId":1361,"icon":78},777,"Snapchat Ads Account","2024-04-01T13:11:37.584Z","2024-05-13T10:26:16.479Z","2024-04-01T13:11:38.548Z","Spend\nImpressions\nSwipes\nView time\nScreen time\nVideo views to 25%\nVideo views to 50%\nVideo views to 75%\nVideo views completed\nVideo view impressions\nUnique impressions\nShares\nSaves\nAndroid installs\nAttachment frequency\nAverage attachment view time\nLong form video views to 25%\nLong form video views to 50%\nLong form video views to 75%\nTotal Attachment View Time\nUnique attachment impressions\nLong Form Video Views to completion\nLong Form Video Attachment Views\nAverage Top Snap view time\nAverage impressions per user\niOS installs\nSwipe up percent\nTotal app installs\nVideo views time based\nView views 15sec\nStory opens\nStory completes\nPosition impressions\nPosition uniques\nPosition frequency\nPosition screen time\nPosition swipe up percent\nAverage view time story position\nPaid impressions\nEarned impressions\nTotal impressions\nNative Leads\nAttachment impressions\nAverage Top Snap Screen view time\nPlay Time\nTotal Reach\nEarned Reach\nConversion purchases\nConversion purchases from APP\nConversion purchases from WEB\nConversion value\nConversion value from APP\nConversion value from WEB\nConversion save\nConversion start checkout\nConversion add cart\nConversion view content\nConversion add billing\nConversion sign ups\nConversion searches\nConversion level completes\nConversion app opens\nConversion page views\nConversion subscribes\nConversion ad clicks\nConversion ad views\nConversion complete tutorials\nConversion invite\nConversion logins\nConversion shares\nConversion reserve\nConversion achievement unlocks\nConversion add to wishlist\nConversion spend credits\nConversion rate\nConversion start trials\nConversion list views\nConversion visits\nConversion event 1\nConversion event 2\nConversion event 3\nConversion event 4\nConversion event 5","tn7x1cej61dwp91x6vbx3hmp",{"id":1363,"name":1364,"createdAt":1365,"updatedAt":1366,"publishedAt":1367,"metric":1360,"documentId":1368,"icon":78},779,"Snapchat Ads Ad","2024-04-01T13:12:49.368Z","2024-04-01T13:12:50.306Z","2024-04-01T13:12:50.260Z","h3jeeufx9dlcso1dc89pwavi",{"id":1370,"name":1371,"createdAt":1372,"updatedAt":1373,"publishedAt":1374,"metric":1360,"documentId":1375,"icon":78},780,"Snapchat Ads Ad Squad","2024-04-01T13:13:20.774Z","2024-04-01T13:13:21.706Z","2024-04-01T13:13:21.661Z","ok96unxwmtr44yq53lo2ku0c",{"id":1377,"name":1378,"createdAt":1379,"updatedAt":1380,"publishedAt":1381,"metric":1360,"documentId":1382,"icon":78},778,"Snapchat Ads Campaign","2024-04-01T13:12:12.131Z","2024-04-01T13:12:18.333Z","2024-04-01T13:12:18.317Z","ckl84k5y0qkkj3zntfk8a47f",{"id":1384,"title":1385,"createdAt":1386,"updatedAt":1387,"publishedAt":1388,"new":21,"beta":21,"coming_soon":21,"documentId":1389,"link":1390,"icon":1393,"integration_metrics":1403},84,"Reddit Ads","2024-11-06T14:09:36.168Z","2026-06-08T10:06:11.149Z","2024-12-06T15:03:44.077Z","ykj8p86nhoyavphu7l5pvf50",{"id":1391,"label":1385,"url":1392,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},1558,"/integrations/reddit-ads",{"id":1394,"name":1395,"alternativeText":1396,"caption":78,"width":822,"height":822,"formats":78,"hash":1397,"ext":110,"mime":111,"size":1398,"url":1399,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1400,"updatedAt":1401,"documentId":1402,"publishedAt":98,"focalPoint":78},13370,"Reddit_Ads.png","Reddit Ads icon","Reddit_Ads_68f1264209",1.94,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Reddit_Ads_68f1264209.png","2024-11-06T14:09:02.645Z","2024-11-06T14:09:13.047Z","m3pxfbgll059zqjq152j549a",[1404,1412,1420,1428],{"id":1405,"name":1406,"createdAt":1407,"updatedAt":1408,"publishedAt":1409,"metric":1410,"documentId":1411,"icon":78},925,"Reddit Ads (Campaigns)","2024-12-06T15:06:04.269Z","2024-12-06T15:11:44.630Z","2024-12-06T15:06:05.331Z","Spend\nImpressions\nClicks\nReach\nSpend (micros)\neCPM\nCTR\nCPC\nPurchase Conversions (Clicks)\nAdd to Cart Conversions (Clicks)\nAdd to Wishlist Conversions (Clicks)\nLead Conversions (Clicks)\nSign Up Conversions (Clicks)\nSearch Conversions (Clicks)\nView Content Conversions (Clicks)\nPage Visit Conversions (Clicks)\nPurchase Conversions (Views)\nAdd to Cart Conversions (Views)\nAdd to Wishlist Conversions (Views)\nLead Conversions (Views)\nSign Up Conversions (Views)\nSearch Conversions (Views)\nPage Visit Conversions (Views)","ju9quebbl609yg9lwkhre5mj",{"id":1413,"name":1414,"createdAt":1415,"updatedAt":1416,"publishedAt":1417,"metric":1418,"documentId":1419,"icon":78},926,"Reddit Ads (Ad Accounts)","2024-12-06T15:06:58.786Z","2024-12-06T15:14:42.265Z","2024-12-06T15:06:59.778Z","Spend\nImpressions\nClicks\nReach\nSpend (micros)\neCPM\nCTR\nCPC","n78zh1t5hfipf1xw9u8tou7u",{"id":1421,"name":1422,"createdAt":1423,"updatedAt":1424,"publishedAt":1425,"metric":1426,"documentId":1427,"icon":78},927,"Reddit Ads (Ad Groups)","2024-12-06T15:07:47.781Z","2024-12-06T15:12:03.365Z","2024-12-06T15:07:49.080Z","Spend\nClicks\nReach\nSpend (micros)\neCPM\nCTR\nCPC\nImpressions\nPurchase Conversions (Clicks)\nAdd to Cart Conversions (Clicks)\nAdd to Wishlist Conversions (Clicks)\nLead Conversions (Clicks)\nSign Up Conversions (Clicks)\nSearch Conversions (Clicks)\nView Content Conversions (Clicks)\nPage Visit Conversions (Clicks)\nAdd to Cart Conversions (Views)\nAdd to Wishlist Conversions (Views)\nLead Conversions (Views)\nSign Up Conversions (Views)\nSearch Conversions (Views)\nPage Visit Conversions (Views)\nPurchase Conversions (Views)\nPurchase eCPA\nAdd to Cart eCPA\nAdd to Wishlist eCPA\nLead eCPA\nSign Up eCPA\nSearch eCPA\nView Content eCPA\nPage Visit eCPA","zsu0cl9p67c2uydpc9doxxoy",{"id":1429,"name":1430,"createdAt":1431,"updatedAt":1432,"publishedAt":1433,"metric":1434,"documentId":1435,"icon":78},928,"Reddit Ads (Ads)","2024-12-06T15:08:58.401Z","2024-12-06T15:13:22.993Z","2024-12-06T15:08:59.502Z","Add to Cart Average Value\nPurchase Average Value\nAdd to Wishlist Average Value\nLead Average Value\nSpend\nReach\nSpend (micros)\neCPM\nCTR\nCPC\nImpressions\nClicks\nPurchase Conversions (Clicks)\nAdd to Cart Conversions (Clicks)\nAdd to Wishlist Conversions (Clicks)\nLead Conversions (Clicks)\nSign Up Conversions (Clicks)\nSearch Conversions (Clicks)\nView Content Conversions (Clicks)\nPage Visit Conversions (Clicks)\nPurchase Conversions (Views)\nAdd to Cart Conversions (Views)\nAdd to Wishlist Conversions (Views)\nLead Conversions (Views)\nSign Up Conversions (Views)\nSearch Conversions (Views)\nPage Visit Conversions (Views)\nPurchase eCPA\nAdd to Cart eCPA\nAdd to Wishlist eCPA\nLead eCPA\nSign Up eCPA\nSearch eCPA\nPage Visit eCPA\nView Content eCPA\nPurchase Total Items\nAdd to Cart Total Items\nAdd to Wishlist Total Items\nPurchase Total Value\nAdd to Cart Total Value\nAdd to Wishlist Total Value\nLead Total Value\nSign Up Total Value\nVideo Viewable Impressions\nVideo Fully Viewable Impressions\nVideo Plays With Sound\nVideo Plays Expanded\nVideo Watched 25%\nVideo Watched 50%\nVideo Watched 75%\nVideo Watched 95%\nVideo Watched 100%\nVideo Watched 3 Seconds\nVideo Watched 5 Seconds\nVideo Watched 10 Seconds\nCost Per View\nVideo Completion Rate","hhlfp3clywfoyh6bwu5mcv85",{"id":444,"title":1437,"createdAt":1438,"updatedAt":1439,"publishedAt":1440,"new":21,"beta":21,"coming_soon":21,"documentId":1441,"link":1442,"icon":1446,"integration_metrics":1447},"TikTok Ads","2023-01-12T11:36:03.609Z","2026-06-08T09:43:49.441Z","2023-01-12T11:36:05.069Z","cxiet08eqw1btkysq4dl9lur",{"id":1443,"label":1444,"url":1445,"subtext":78,"style":78,"element_id":78,"color":78,"icon":78,"width":78},235,"tiktok-ads","/integrations/tiktok-ads",{"id":1025,"name":1026,"alternativeText":1027,"caption":78,"width":822,"height":822,"formats":78,"hash":1028,"ext":91,"mime":92,"size":1029,"url":1030,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1031,"updatedAt":1032,"documentId":1033,"publishedAt":98,"focalPoint":78},[1448,1456,1464,1472,1480,1488,1496,1504,1512,1520,1528,1536,1544],{"id":1449,"name":1450,"createdAt":1451,"updatedAt":1452,"publishedAt":1453,"metric":1454,"documentId":1455,"icon":78},665,"TikTok Ads Universal","2024-02-22T10:47:23.359Z","2024-02-22T10:47:25.533Z","2024-02-22T10:47:25.478Z","Impressions\nClicks\nSpend","fb54z51i29602iojmt56w2a7",{"id":1457,"name":1458,"createdAt":1459,"updatedAt":1460,"publishedAt":1461,"metric":1462,"documentId":1463,"icon":78},666,"TikTok Ads Basic Data","2024-02-22T10:50:04.651Z","2024-02-22T10:50:07.250Z","2024-02-22T10:50:07.230Z","Total Cost\nCPC\nCPM\nImpressions\nCTR (%)\nReach\nCost per 1,000 people reached\nConversion\nCPA\nCVR (%)\nReal-time Conversions\nReal-time CPA\nReal-time CVR (%)\nResult\nCost Per Result\nResult Rate (%)\nReal-time Result\nReal-time Cost Per Result\nReal-time Result Rate (%)\nSecondary Goal Result\nCost per Secondary Goal Result\nSecondary Goal Result Rate (%)\nFrequency\nCampaign Budget\nAd Group Budget\nGross Impressions (Includes Invalid Impressions)","xko7ljjt6ljmw1v5wbj57ki2",{"id":1465,"name":1466,"createdAt":1467,"updatedAt":1468,"publishedAt":1469,"metric":1470,"documentId":1471,"icon":78},668,"TikTok Ads Engagement ","2024-02-22T10:54:51.324Z","2024-02-22T10:54:52.885Z","2024-02-22T10:54:52.877Z","Profile Visit\nProfile Visit Rate\nPaid Likes\nPaid Comments\nPaid Follows\nClicks on music\nTotal Engagement\nEngagement Rate\nDuet Clicks\nStitch Clicks\nSound Usage Clicks\nAnchor Clicks\nAnchor Click Rate\nClicks on hashtag challenge\nInstant Experience Average View Time\nInstant Experience Average View Percentage\nInstant Experience Video Component Views\nInstant Experience Video Component Views at 25%\nInstant Experience Video Component Views at 50%\nInstant Experience Video Component Views at 75%\nInstant Experience Video Component Views at 100%\nAverage View Time per Instant Experience Video Component","nwumx3iv45kx3bdajfeobhe9",{"id":1473,"name":1474,"createdAt":1475,"updatedAt":1476,"publishedAt":1477,"metric":1478,"documentId":1479,"icon":78},667,"TikTok Ads Video Play","2024-02-22T10:51:14.485Z","2024-02-22T10:51:19.206Z","2024-02-22T10:51:19.198Z","Video Views\n2-Second Video Views\n6-Second Video Views\nVideo Average Watch Time Per Video View\nVideo Views at 25%\nVideo Views at 50%\nVideo Views at 75%\nVideo Views at 100%","zdphv1tut9by3b6xpj5bch33",{"id":1481,"name":1482,"createdAt":1483,"updatedAt":1484,"publishedAt":1485,"metric":1486,"documentId":1487,"icon":78},671,"TikTok Ads Attribution","2024-02-22T11:21:33.768Z","2024-02-22T11:21:40.172Z","2024-02-22T11:21:40.132Z","VTA Conversions\nCost per VTA Conversion\nVTA Registration\nCost per VTA Registration\nCost per VTA Purchase\nCTA Conversions\nCost per CTA Conversion\nCTA Registration\nCost per CTA Registration\nCTA Purchase\nCost per CTA Purchase\nCost per VTA App Install\nCost per CTA App Install","fa5n3nke2jrlnhmdq6lhzouk",{"id":1489,"name":1490,"createdAt":1491,"updatedAt":1492,"publishedAt":1493,"metric":1494,"documentId":1495,"icon":78},669,"TikTok Ads In-App Event (Unique)","2024-02-22T11:03:24.796Z","2024-02-22T11:09:32.280Z","2024-02-22T11:05:06.634Z","Real-time App Install\nCost per Real-time App Install\nApp Install\nCost per App Install\nCost per Unique Registration\nRegistration Rate (%)\nUnique Purchase\nCost per Unique Purchase\nPurchase Rate (%)\nUnique Add to Cart\nAdd to Cart Rate (%)\nUnique Checkout\nCost per Unique Checkout\nCheckout Rate (%)\nUnique View Content\nCost per Unique View Content\nView Content Rate (%)\nUnique Day 2 Retention\nCost per Unique Day 2 Retention\nDay 2 Retention Rate (%)\nUnique Add Payment Info\nCost per Unique Add Payment Info\nAdd Payment Info Rate (%)\nUnique Add to Wishlist\nCost per Unique Add to Wishlist\nAdd to Wishlist Rate (%)\nUnique Launch App\nCost per Unique Launch App\nLaunch App Rate (%)\nUnique Complete Tutorial\nCost per Unique Complete Tutorial\nComplete Tutorial Rate (%)\nUnique Create Group\nCost per Unique Create Group\nCreate Group Rate (%)\nUnique Join Group\nCost per Unique Join Group\nJoin Group Rate (%)\nUnique Create Role\nCost per Unique Create Role\nCreate Role Rate (%)\nUnique Spend Credit\nCost per Unique Spend Credit\nSpend Credit Rate (%)\nUnique Achieve Level\nCost per Unique Achieve Level\nAchieve Level Rate (%)\nUnique Unlock Achievement\nCost per Unique Unlock Achievement\nUnlock Achievement Rate (%)\nUnique Generate Lead\nCost per Unique Generate Lead\nGenerate Lead Rate (%)\nUnique In App Ad Click\nCost per Unique In App Ad Click\nIn App Ad Click Rate (%)\nUnique In App Ad Impr\nCost per Unique In App Ad Impr\nIn App Ad Impr Rate (%)\nUnique Loan Apply\nCost per Unique Loan Apply\nLoan Apply Rate (%)\nUnique Loan Approval\nCost per Unique Loan Approval\nLoan Approval Rate (%)\nUnique Loan Disbursement\nCost per Unique Loan Disbursement\nLoan Disbursement Rate (%)\nUnique Login\nCost per Unique Login\nLogin Rate (%)\nUnique Rate\nCost per Unique Rate\nRate Rate (%)\nUnique Search\nCost per Unique Search\nSearch Rate (%)\nUnique Start Trial\nCost per Unique Start Trial\nStart Trial Rate (%)\nUnique Subscribe\nCost per Unique Subscribe\nSubscribe Rate (%)","w0g9l86b5ed7uk3pl1vlets7",{"id":1497,"name":1498,"createdAt":1499,"updatedAt":1500,"publishedAt":1501,"metric":1502,"documentId":1503,"icon":78},670,"TikTok Ads In-App Event (Total)","2024-02-22T11:19:29.413Z","2024-02-22T11:19:44.229Z","2024-02-22T11:19:44.221Z","Registration (Total No.)\nCost per Registration\nPurchase (Total No.)\nCost per Purchase\nTotal Purchase Value\nPurchase ROAS\nAdd to Cart (Total No.)\nCost per Add to Cart\nValue per Add to Cart\nTotal Add to Cart Value\nCheckout (Total No.)\nCost per Checkout\nValue per Checkout\nTotal Checkout Value\nView Content (Total No.)\nCost per View Content\nValue per View Content\nTotal View Content Value\nDay 2 Retention (Total No.)\nCost per Day 2 Retention\nAdd Payment Info (Total No.)\nCost per Add Payment Info\nAdd to Wishlist (Total No.)\nCost per Add to Wishlist\nValue per Add to Wishlist\nTotal Add to Wishlist Value\nLaunch App (Total No.)\nCost per Launch App\nComplete Tutorial (Total No.)\nCost per Complete Tutorial\nValue per Complete Tutorial\nTotal Complete Tutorial Value\nCreate Group (Total No.)\nCost per Create Group\nValue per Create Group\nTotal Create Group Value\nJoin Group (Total No.)\nCost per Join Group\nValue per Join Group\nTotal Join Group Value\nCreate Role (Total No.)\nCost per Create Role\nValue per Create Role\nTotal Create Role Value\nSpend Credit (Total No.)\nCost per Spend Credit\nValue per Spend Credit\nTotal Spend Credit Value\nAchieve Level (Total No.)\nCost per Achieve Level\nValue per Achieve Level\nTotal Achieve Level Value\nUnlock Achievement (Total No.)\nCost per Unlock Achievement\nValue per Unlock Achievement\nTotal Unlock Achievement Value\nGenerate Lead (Total No.)\nCost per Generate Lead\nValue per Generate Lead\nTotal Generate Lead Value\nIn App Ad Click (Total No.)\nCost per In App Ad Click\nValue per In App Ad Click\nTotal In App Ad Click Value\nIn App Ad Impr (Total No.)\nCost per In App Ad Impr\nValue per In App Ad Impr\nTotal In App Ad Impr Value\nLoan Apply (Total No.)\nCost per Loan Apply\nLoan Approval (Total No.)\nCost per Loan Approval\nLoan Disbursement (Total No.)\nCost per Loan Disbursement\nLogin (Total No.)\nCost per Login\nRate (Total No.)\nValue per Rate\nTotal Rate Value\nSearch (Total No.)\nCost per Search\nStart Trial (Total No.)\nCost per Start Trial\nSubscribe (Total No.)\nCost per Subscribe\nValue per Subscribe\nTotal Subscribe Value","fuj1be7stw08o3pyx8kg03pd",{"id":1505,"name":1506,"createdAt":1507,"updatedAt":1508,"publishedAt":1509,"metric":1510,"documentId":1511,"icon":78},674,"TikTok Ads In-App Event (Once)","2024-02-22T11:57:42.796Z","2024-02-22T11:57:45.412Z","2024-02-22T11:57:45.400Z","App Install (SKAN)\nCost per App Install (SKAN)\nUnique Registration (SKAN)\nCost per Unique Registration (SKAN)\nUnique Purchase (SKAN)\nCost per Unique Purchase (SKAN)\nPurchase Rate (%) (SKAN)\nUnique Add to Cart (SKAN)\nCost per Unique Add to Cart (SKAN)\nAdd to Cart Rate (%) (SKAN)\nUnique Checkout (SKAN)\nCost per Unique Checkout (SKAN)\nCheckout Rate (%) (SKAN)\nUnique View Content (SKAN)\nCost per Unique View Content (SKAN)\nView Content Rate (%) (SKAN)\nUnique Add Payment Info (SKAN)\nCost per Unique Add Payment Info (SKAN)\nAdd Payment Info Rate (%) (SKAN)\nUnique Add to Wishlist (SKAN)\nCost per Unique Add to Wishlist (SKAN)\nAdd to Wishlist Rate (%) (SKAN)\nUnique Launch App (SKAN)\nCost per Unique Launch App (SKAN)\nLaunch App Rate (%) (SKAN)\nUnique Complete Tutorial (SKAN)\nCost per Unique Complete Tutorial (SKAN)\nComplete Tutorial Rate (%) (SKAN)\nUnique Create Group (SKAN)\nCost per Unique Create Group (SKAN)\nCreate Group Rate (%) (SKAN)\nUnique Join Group (SKAN)\nCost per Unique Join Group (SKAN)\nJoin Group Rate (%) (SKAN)\nUnique Create Role (SKAN)\nCost per Unique Create Role (SKAN)\nCreate Role Rate (%) (SKAN)\nUnique Spend Credit (SKAN)\nCost per Unique Spend Credit (SKAN)\nSpend Credit Rate (%) (SKAN)\nUnique Achieve Level (SKAN)\nCost per Unique Achieve Level (SKAN)\nAchieve Level Rate (%) (SKAN)\nUnique Unlock Achievement (SKAN)\nCost per Unique Unlock Achievement (SKAN)\nUnlock Achievement Rate (%) (SKAN)\nUnique Generate Lead (SKAN)\nCost per Unique Generate Lead (SKAN)\nGenerate Lead Rate (%) (SKAN)\nUnique In App Ad Click (SKAN)\nCost per Unique In App Ad Click (SKAN)\nIn App Ad Click Rate (%) (SKAN)\nUnique In App Ad Impr (SKAN)\nCost per Unique In App Ad Impr (SKAN)\nIn App Ad Impr Rate (%) (SKAN)\nUnique Loan Apply (SKAN)\nCost per Unique Loan Apply (SKAN)\nLoan Apply Rate (%) (SKAN)\nUnique Loan Approval (SKAN)\nCost per Unique Loan Approval (SKAN)\nLoan Approval Rate (%) (SKAN)\nUnique Loan Disbursement (SKAN)\nCost per Unique Loan Disbursement (SKAN)\nLoan Disbursement Rate (%) (SKAN)\nUnique Login (SKAN)\nCost per Unique Login (SKAN)\nLogin Rate (%) (SKAN)\nUnique Rate (SKAN)\nCost per Unique Rate (SKAN)\nRate Rate (%) (SKAN)\nUnique Search (SKAN)\nCost per Unique Search (SKAN)\nSearch Rate (%) (SKAN)\nUnique Start Trial (SKAN)\nCost per Unique Start Trial (SKAN)\nStart Trial Rate (%) (SKAN)\nUnique Subscribe (SKAN)\nCost per Unique Subscribe (SKAN)\nSubscribe Rate (%) (SKAN)\nApp Installs (SKAN Privacy Withheld)\nPurchase ROAS (SKAN)","u4382mzhprgin1cmmwnxmov8",{"id":1513,"name":1514,"createdAt":1515,"updatedAt":1516,"publishedAt":1517,"metric":1518,"documentId":1519,"icon":78},675,"TikTok Ads In-App Event (Every)","2024-02-22T12:05:25.107Z","2024-02-22T12:05:27.940Z","2024-02-22T12:05:27.931Z","Total Registration (SKAN)\nCost per Registration (SKAN)\nTotal Purchase (SKAN)\nCost per Purchase (SKAN)\nTotal Add to Cart (SKAN)\nCost per Add to Cart (SKAN)\nTotal Add to Cart Value (SKAN)\nTotal Checkout (SKAN)\nCost per Checkout (SKAN)\nTotal Checkout Value (SKAN)\nTotal View Content (SKAN)\nCost per View Content (SKAN)\nTotal View Content Value (SKAN)\nTotal Add Payment Info (SKAN)\nCost per Add Payment Info (SKAN)\nTotal Add to Wishlist (SKAN)\nCost per Add to Wishlist (SKAN)\nTotal Add to Wishlist Value (SKAN)\nTotal Launch App (SKAN)\nCost per Launch App (SKAN)\nTotal Complete Tutorial (SKAN)\nCost per Complete Tutorial (SKAN)\nTotal Complete Tutorial Value (SKAN)\nTotal Create Group (SKAN)\nCost per Create Group (SKAN)\nTotal Create Group Value (SKAN)\nTotal Join Group (SKAN)\nCost per Join Group (SKAN)\nTotal Join Group Value (SKAN)\nTotal Create Role (SKAN)\nCost per Create Role (SKAN)\nTotal Create Role Value (SKAN)\nTotal Spend Credit (SKAN)\nCost per Spend Credit (SKAN)\nTotal Spend Credit Value (SKAN)\nTotal Achieve Level (SKAN)\nCost per Achieve Level (SKAN)\nTotal Achieve Level Value (SKAN)\nTotal Unlock Achievement (SKAN)\nCost per Unlock Achievement (SKAN)\nTotal Unlock Achievement Value (SKAN)\nTotal Generate Lead (SKAN)\nCost per Generate Lead (SKAN)\nTotal Generate Lead Value (SKAN)\nTotal In App Ad Click (SKAN)\nCost per In App Ad Click (SKAN)\nTotal In App Ad Click Value (SKAN)\nTotal In App Ad Impr (SKAN)\nCost per In App Ad Impr (SKAN)\nTotal In App Ad Impr Value (SKAN)\nTotal Loan Apply (SKAN)\nCost per Loan Apply (SKAN)\nTotal Loan Approval (SKAN)\nCost per Loan Approval (SKAN)\nTotal Loan Disbursement (SKAN)\nCost per Loan Disbursement (SKAN)\nTotal Login (SKAN)\nCost per Login (SKAN)\nTotal Rate (SKAN)\nCost per Rate (SKAN)\nTotal Rate Value (SKAN)\nTotal Search (SKAN)\nCost per Search (SKAN)\nTotal Start Trial (SKAN)\nCost per Start Trial (SKAN)\nTotal Subscribe (SKAN)\nCost per Subscribe (SKAN)\nTotal Subscribe Value (SKAN)","mqpuaefbycnp7gpivy0nc748",{"id":1521,"name":1522,"createdAt":1523,"updatedAt":1524,"publishedAt":1525,"metric":1526,"documentId":1527,"icon":78},676,"TikTok Ads In-App Event (Custom)","2024-02-22T12:08:22.961Z","2024-02-22T12:08:25.914Z","2024-02-22T12:08:25.907Z","Unique Custom App Event\nCost per Unique Custom App Event\nCustom App Event Rate (%)\nTotal Custom App Event\nValue per Custom App Event\nTotal Custom App Event Value","ttvbh1p2c7x3y7qwjxocyp7y",{"id":1529,"name":1530,"createdAt":1531,"updatedAt":1532,"publishedAt":1533,"metric":1534,"documentId":1535,"icon":78},673,"TikTok Ads Basic Data (SKAN)","2024-02-22T11:44:26.043Z","2024-02-22T12:18:18.254Z","2024-02-22T11:44:28.007Z","Result (SKAN)\nCost Per Result (SKAN)\nResult Rate (%) (SKAN)\nConversion (SKAN)\nCVR (%) (SKAN)\nConversions (SKAN click time)\nCPA (SKAN click time)\nCVR (SKAN click time)","x08ln0j7xthepopaenmvvgke",{"id":1537,"name":1538,"createdAt":1539,"updatedAt":1540,"publishedAt":1541,"metric":1542,"documentId":1543,"icon":78},672,"TikTok Ads Page Event","2024-02-22T11:42:38.917Z","2024-02-22T11:42:42.524Z","2024-02-22T11:42:42.511Z","Complete Payment ROAS\nComplete Payment\nComplete Payment Cost\nComplete Payment Rate (%)\nTotal Complete Payment Value\nPage Browse\nPage Browse Cost\nPage Browse Rate (%)\nValue per Page Browse\nTotal Page Browse Value\nButton Click\nButton Click Cost\nButton Click Rate (%)\nValue per Button Click\nTotal Button Click Value\nOnline Consultation\nOnline Consultation Cost\nOnline Consultation Rate (%)\nValue per Online Consultation\nTotal Online Consultation Value\nUser Registration\nUser Registration Cost\nUser Registration Rate (%)\nValue per User Registration\nTotal User Registration Value\nProduct Details Page Browse\nProduct Details Page Browse Cost\nProduct Details Page Browse Rate (%)\nValue per Product Details Page Browse\nTotal Product Details Page Browse Value\nAdd to Cart\nAdd to Cart Cost\nAdd to Cart Rate (%)\nValue per Add to Cart\nTotal Add to Cart Value\nPlace an Order\nPlace an Order Cost\nPlace an Order Rate (%)\nValue per Place an Order\nTotal Place an Order Value\nDetails Page Browse (Form)\nDetails Page Browse (Form) Cost\nDetails Page Browse (Form) Rate (%)\nValue per Details Page Browse (Form)\nTotal Details Page Browse (Form) Value\nButton Click (Form)\nButton Click (Form) Cost\nButton Click (Form) Rate (%)\nValue per Button Click (Form)\nTotal Button Click (Form) Value\nForm Submission\nForm Submission Cost\nForm Submission Rate (%)\nValue per Form Submission\nTotal Form Submission Value\nDetails Page Browse (Consultation)\nDetails Page Browse (Consultation) Cost\nDetails Page Browse (Consultation) Rate (%)\nValue per Details Page Browse (Consultation)\nTotal Details Page Browse (Consultation) Value\nButton Click (Consultation)\nButton Click (Consultation) Cost\nButton Click (Consultation) Rate (%)\nValue per Button Click (Consultation)\nTotal Button Click (Consultation) Value\nConsultation\nConsultation Cost\nConsultation Rate (%)\nValue per Consultation\nTotal Consultation Value\nDetails Page Browse (App Download)\nDetails Page Browse (App Download) Cost\nDetails Page Browse (App Download) Rate (%)\nValue per Details Page Browse (App Download)\nTotal Details Page Browse (App Download) Value\nButton Click (App Download)\nButton Click (App Download) Cost\nButton Click (App Download) Rate (%)\nValue per Button Click (App Download)\nTotal Button Click (App Download) Value\nDownload Button Click\nDownload Button Click Cost\nDownload Button Click Rate (%)\nValue per Download Button Click\nTotal Download Button Click Value\nInitiate Checkout\nInitiate Checkout Cost\nInitiate Checkout Rate (%)\nValue per Initiate Checkout\nTotal Initiate Checkout Value\nAdd Billing\nAdd Billing Cost\nAdd Billing Rate (%)\nValue per Add Billing\nTotal Add Billing Value\nSearch\nSearch Cost\nSearch Rate (%)\nValue per Search\nTotal Search Value\nTotal Page View\nCost per Page View\nPage View Rate (%)\nValue per Page View\nTotal Page View Value\nTotal Landing Page View\nCost per Landing Page View\nLanding Page View Rate\nTotal Custom Page Event\nCost per Custom Page Event\nCustom Page Event Rate (%)\nValue per Custom Page Event\nTotal Custom Page Event Value","ks1n4reirptnn4biqm07a1sw",{"id":1545,"name":1546,"createdAt":1547,"updatedAt":1548,"publishedAt":1549,"metric":1550,"documentId":1551,"icon":78},677,"TikTok Ads Onsite Event","2024-02-22T12:13:55.816Z","2024-02-22T12:14:02.311Z","2024-02-22T12:14:02.301Z","Cost per Call-To-Action Button Clicks (Onsite)\nCost per Page Views (Onsite)\nCost per Product Clicks (Onsite)\nCost per Add Billing (Onsite)\nCost per Add To Wishlist (Onsite)\nCost per App Store Click (Onsite)\nCost per Form Submission (Onsite)\nCost per Initiate Checkout (Onsite)\nCost per Add to Cart (Onsite)\nCost per Product Details Page View (Onsite)\nCost per Complete Payment (Onsite)\nCall-to-Action Button Clicks (Instant Experience)\nCall-to-Action Button Clicks Rate (Onsite) (%)\nPage Views (Onsite)\nPage Views Rate (Onsite) (%)\nProduct Clicks (Instant Experience)\nProduct Clicks Rate (Onsite) (%)\nTotal Add Billing (Onsite)\nAdd Billing Rate (Onsite) (%)\nTotal Add To Wishlist (Onsite)\nAdd To Wishlist Rate (Onsite) (%)\nTotal App Store Click (Onsite)\nApp Store Click Rate (Onsite) (%)\nTotal Form Submission (Onsite)\nForm Submission Rate (Onsite) (%)\nTotal Initiate Checkout (Onsite)\nInitiate Checkout Rate (Onsite) (%)\nTotal Add to Cart (Onsite)\nAdd to Cart Rate (Onsite) (%)\nTotal Product Details Page View (Onsite)\nProduct Details Page View Rate (Onsite) (%)\nTotal Complete Payment (Onsite)\nComplete Payment Rate (Onsite) (%)\nComplete Payment ROAS (Onsite)\nTotal Add Billing Value (Onsite)\nTotal Add To Wishlist Value (Onsite)\nTotal Form Submission Value (Onsite)\nTotal Initiate Checkout Value (Onsite)\nTotal Add to Cart Value (Onsite)\nTotal Product Details Page View Value (Onsite)\nTotal Complete Payment Value (Onsite)\nValue per Add Billing (Onsite)\nValue per Add To Wishlist (Onsite)\nValue per Form Submission (Onsite)\nValue per Initiate Checkout (Onsite)\nValue per Add to Cart (Onsite)\nValue per Product Details Page View (Onsite)\nValue per Complete Payment (Onsite)","s71jk2s1yf1txmae0ca2xwvr","sections.sources",{"id":25,"title":1554,"disable_top_margin":78,"disable_bottom_margin":78,"hide_stars":78,"subtext":78,"type":78,"cta":78,"reviews":1555,"cta_collection":1653,"__component":1663},"Why Marketers Love Whatagraph",[1556,1585,1609,1632],{"id":1557,"comment":1558,"reviewed_by":78,"author":1559,"author_link":78,"createdAt":1560,"updatedAt":1561,"publishedAt":1562,"author_role":1563,"stat_value":1564,"stat_label":1565,"stat_link":1566,"documentId":1567,"author_image":1568,"cta":78},92,"Whatagraph's AI is saving so much time and energy for our marketing specialists. We now have more time to focus on strategic things that help both our agency and our clients grow.","Lars Maat","2025-09-25T16:35:39.433Z","2026-06-02T09:53:01.778Z","2025-09-25T16:36:15.147Z","Co-Founder @ Maatwerk Online","100","hours saved per month ","https://whatagraph.com/case-studies/maatwerk-online","y0hb4q7mnpebconrjo91ehs2",{"id":1569,"name":1570,"alternativeText":1571,"caption":78,"width":1572,"height":1572,"formats":1573,"hash":1579,"ext":110,"mime":111,"size":1580,"url":1581,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1582,"updatedAt":1583,"documentId":1584,"publishedAt":98,"focalPoint":78},15102,"Lars.png","\"Lars - Headshot of a smiling man with fair hair against a teal background.\"",312,{"thumbnail":1574},{"ext":110,"url":1575,"hash":1576,"mime":111,"name":1577,"path":78,"size":1578,"width":624,"height":624},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Lars_d8b903a190.png","thumbnail_Lars_d8b903a190","thumbnail_Lars.png",48.09,"Lars_d8b903a190",114.52,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Lars_d8b903a190.png","2025-07-09T12:30:04.259Z","2025-09-08T12:48:17.838Z","ugiiqw70uxxx68jofpwwg6bq",{"id":1586,"comment":1587,"reviewed_by":1588,"author":1589,"author_link":78,"createdAt":1590,"updatedAt":1591,"publishedAt":1592,"author_role":1593,"stat_value":1594,"stat_label":1595,"stat_link":1596,"documentId":1597,"author_image":1598,"cta":78},96,"Whatagraph has become an essential partner for scaling our reporting, and my teams love it because it saves so much time. We’d recommend it to any team looking to automate data reporting and use AI for insights."," ","Danielle Roberts","2025-11-03T14:10:42.650Z","2026-06-02T14:50:31.141Z","2025-11-03T14:10:52.025Z","Director of Implementation & Support @ Rentable","5000","data sources streamlined","https://whatagraph.com/case-studies/rentable","nky1rs41ijx7wwq0y4cddk1g",{"id":1599,"name":1600,"alternativeText":1601,"caption":1589,"width":592,"height":1602,"formats":78,"hash":1603,"ext":110,"mime":111,"size":1604,"url":1605,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1606,"updatedAt":1607,"documentId":1608,"publishedAt":98,"focalPoint":78},15642,"Danielle Roberts.png","Here's the alt text for the image:\n\nDanielle Roberts - Smiling woman with glasses, wearing a maroon blazer, against a green foliage background.\n",129,"Danielle_Roberts_b5b618e6a1",36.56,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Danielle_Roberts_b5b618e6a1.png","2025-10-14T09:10:25.220Z","2025-10-14T09:10:26.849Z","lcx7y9wapn66acc4w95st3m0",{"id":1610,"comment":1611,"reviewed_by":78,"author":1612,"author_link":78,"createdAt":1613,"updatedAt":1614,"publishedAt":1615,"author_role":1616,"stat_value":1617,"stat_label":1618,"stat_link":1619,"documentId":1620,"author_image":1621,"cta":78},91,"Whatagraph is easy to use, visually attractive, and much smoother compared to tools like Looker Studio.","Stef Oosterik","2025-09-08T12:56:18.270Z","2026-06-02T09:53:54.139Z","2025-09-08T12:56:23.170Z","Quality Manager @ Dtch. Digitals","50%","decreased in client churn","https://whatagraph.com/case-studies/dtch-digitals","pto50m4idn06nw5lr7ylz2t7",{"id":1622,"name":1623,"alternativeText":1624,"caption":78,"width":554,"height":1625,"formats":78,"hash":1626,"ext":110,"mime":111,"size":1627,"url":1628,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1629,"updatedAt":1630,"documentId":1631,"publishedAt":98,"focalPoint":78},15401,"Stef Oosterik.png","Here's the alt text for the image:\n\nStef Oosterik - Headshot of a smiling man wearing a dark blue shirt.\n",101,"Stef_Oosterik_25e29cb63b",20.26,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Stef_Oosterik_25e29cb63b.png","2025-09-08T13:09:33.214Z","2025-09-08T13:27:11.989Z","n81g5g1ww2litc2zux0apbgb",{"id":1633,"comment":1634,"reviewed_by":78,"author":1635,"author_link":78,"createdAt":1636,"updatedAt":1637,"publishedAt":1638,"author_role":1639,"stat_value":1640,"stat_label":1565,"stat_link":1641,"documentId":1642,"author_image":1643,"cta":78},90,"Whatagraph took us to the next level with our clients and within our team. Our relationships with clients have been amazing, and we’ve even been able to retain them longer. ","Kim Strickland","2025-09-08T12:54:18.601Z","2026-06-02T09:54:17.507Z","2025-09-08T13:03:09.830Z","Digital Marketing Specialist @ Peak Seven","63","https://whatagraph.com/case-studies/peak-seven","h89ciejkdumzswa4etfji6yu",{"id":1644,"name":1645,"alternativeText":1646,"caption":78,"width":1625,"height":554,"formats":78,"hash":1647,"ext":110,"mime":111,"size":1648,"url":1649,"previewUrl":78,"provider":95,"provider_metadata":78,"createdAt":1650,"updatedAt":1651,"documentId":1652,"publishedAt":98,"focalPoint":78},15400,"Kim Strickland.png","Kim Strickland - Headshot of a person with short, curly hair wearing a red shirt.","Kim_Strickland_097352cb81",18.72,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Kim_Strickland_097352cb81.png","2025-09-08T13:01:09.693Z","2025-09-08T13:03:00.128Z","h3k5x6pzh1h9kgj5t16n7sdb",{"id":36,"Name":214,"createdAt":1654,"updatedAt":1655,"publishedAt":1656,"documentId":1657,"cta":1658},"2025-11-03T14:24:37.917Z","2025-11-03T14:24:46.885Z","2025-11-03T14:24:41.418Z","zh7p1564tsedtmsbywox7rs8",[1659],{"id":1660,"label":1661,"url":1662,"subtext":78,"style":642,"element_id":78,"color":78,"icon":78,"width":78},1725,"Read success stories","https://whatagraph.com/case-studies","sections.reviews-slider",{"id":1665,"description":1666,"title":78,"items":1667,"__component":1716},179,"Have more questions? We answered them below.",[1668,1672,1676,1680,1684,1688,1692,1696,1700,1704,1708,1712],{"id":1669,"question":1670,"answer":1671},1210,"What is a social media report template?","\u003Cp>\u003Cspan style=\"color:#000000;\">A good \u003C/span>\u003Ca href=\"https://whatagraph.com/templates/social-media-report\">\u003Cspan style=\"color:#000000;\">social media analytics report template\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\"> presents performance data from different social media platforms, like Instagram, Facebook, Snapchat, and LinkedIn Ads.\u003C/span>\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">Instead of jumping between different platforms for insights, social media, and Instagram reporting templates give you a unified report that tells the whole story.\u003C/span>\u003C/p>",{"id":1673,"question":1674,"answer":1675},1655,"What is an Instagram report template?","\u003Cp>An Instagram report template is a ready-made framework for tracking your Instagram analytics and performance data in one place. It helps you organize your metrics, KPIs, and Instagram insights, from engagement rate and follower growth to post reach and conversions.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Instead of building reports manually in spreadsheets or Google Sheets, you can use an automated report template to pull your Instagram data into one place and visualize key metrics right away. \u003C/p>\u003Cp> \u003C/p>\u003Cp>This gives your marketing team a clear view of how your content performs, helps you optimize your marketing strategy, and makes reporting easy to share with clients or stakeholders.\u003C/p>",{"id":1677,"question":1678,"answer":1679},1692,"What metrics should you include in the Instagram insights report template?","\u003Cp>An effective Instagram insight report template focuses on the metrics that show how your profile, content, and audience are performing. \u003C/p>\u003Cp> \u003C/p>\u003Cp>These are the numbers your marketing team should track in every Instagram data performance report every month to measure growth and guide your content strategy.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>1. Profile Growth Metrics\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>Start with the basics that reflect overall performance in your \u003Ca href=\"https://whatagraph.com/templates/instagram-dashboard\">Instagram dashboard\u003C/a>:\u003C/p>\u003Cp> \u003C/p>\u003Cul>\u003Cli>Followers – your total audience size\u003C/li>\u003Cli>New followers – how many people joined during the reporting period\u003C/li>\u003Cli>Follower growth rate – how fast your audience is growing\u003C/li>\u003C/ul>\u003Cp> \u003C/p>\u003Cp>Tracking these helps you understand whether your content is attracting the right target audience.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>2. Engagement Metrics\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>Your engagement rate shows how actively your followers interact with your posts. Include:\u003C/p>\u003Cp> \u003C/p>\u003Cul>\u003Cli>Likes, comments, shares, and saves\u003C/li>\u003Cli>Accounts engaged – total unique profiles interacting with your content\u003C/li>\u003Cli>Engagement by post type – compare videos, carousels, and photos to see which formats drive more attention\u003C/li>\u003C/ul>\u003Cp> \u003C/p>\u003Cp>These metrics help social media managers pinpoint what resonates most and optimize future posts.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>3. Reach and Impressions Metrics\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>These Instagram insights measure visibility and awareness:\u003C/p>\u003Cp> \u003C/p>\u003Cul>\u003Cli>Reach – the number of unique users who saw your content\u003C/li>\u003Cli>Impressions – total views (including repeat views)\u003C/li>\u003Cli>Clicks – how many users took an action from your posts or stories\u003C/li>\u003C/ul>\u003Cp> \u003C/p>\u003Cp>You can visualize this data through graphs showing impressions vs. reach or reach vs. engagement, revealing how effectively your posts spread across your audience.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>4. Conversion Metrics\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>If your marketing report focuses on outcomes, include:\u003C/p>\u003Cp> \u003C/p>\u003Cul>\u003Cli>Website clicks – traffic generated from your Instagram profile or posts\u003C/li>\u003Cli>Conversions – leads or sales attributed to your campaigns\u003C/li>\u003Cli>Click-through rate (CTR) – the percentage of users who clicked after seeing your content\u003C/li>\u003C/ul>\u003Cp> \u003C/p>\u003Cp>These metrics link your social media marketing efforts to tangible results.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>5. Content and Audience Metrics\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>Round out your report template with supporting data that deepens your understanding:\u003C/p>\u003Cp> \u003C/p>\u003Cul>\u003Cli>Top-performing posts and stories – highlight which content drives the most engagement\u003C/li>\u003Cli>Audience demographics – analyze your followers by age, gender, location, and country\u003C/li>\u003Cli>Follower and engagement goals – compare results against your targets for each period\u003C/li>\u003C/ul>\u003Cp> \u003C/p>\u003Cp>These insights help your marketing team make data-driven decisions and strengthen long-term social media strategy.\u003C/p>",{"id":1681,"question":1682,"answer":1683},1646,"What should a social media report NOT include?","\u003Cp>\u003Cspan style=\"color:#000000;\">Avoid cluttering your social media report with vanity metrics or irrelevant data. Skip numbers that don’t tie back to your KPIs or business goals: like total impressions without engagement context or outdated marketing data. \u003C/span>\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">A good report template focuses on actionable insights, key performance trends, and recommendations your marketing team can actually use to improve social media performance.\u003C/span>\u003C/p>",{"id":1685,"question":1686,"answer":1687},1202,"What is the best social media reporting tool?","\u003Cp>While we might be biased, we genuinely believe that Whatagraph offers the most value for most agencies and marketing teams. \u003C/p>\u003Cp> \u003C/p>\u003Cp>Whatagraph's free \u003Ca href=\"https://whatagraph.com/instagram-reporting-tool\">Instagram reporting tool\u003C/a> and Instagram report generator does all the heavy lifting for you: \u003C/p>\u003Cul>\u003Cli>\u003Cstrong>Connects directly to all third-party platforms\u003C/strong>, like Instagram, Facebook Ads, TikTok, Google Analytics, and more\u003C/li>\u003Cli>\u003Cstrong>Has fully-managed integrations\u003C/strong>, which means they’re extremely reliable and accurate\u003C/li>\u003Cli>\u003Cstrong>Let's you create white label custom reports\u003C/strong> simply from a prompt or using our social media report templates\u003C/li>\u003Cli>\u003Cstrong>Offers AI-generated summaries\u003C/strong> and insights for explaining your data to clients\u003C/li>\u003Cli>\u003Cstrong>Makes it easy to share your reports\u003C/strong> via email, PDF, Excel, or by sharing a link\u003C/li>\u003C/ul>",{"id":1689,"question":1690,"answer":1691},516,"How to write an Instagram analytics report?","\u003Cp>The process of writing an Instagram analytics report will ultimately depend on the tool (or tools) that you use. The process goes like this:\u003C/p>\u003Cp> \u003C/p>\u003Cp>1. Determine your goals — KPIs and metrics you want to report on\u003C/p>\u003Cp>2. Collect Instagram data\u003C/p>\u003Cp>3. Analyze data\u003C/p>\u003Cp>4. Build the report\u003C/p>\u003Cp>5. Add comments and suggestions for next steps.\u003C/p>\u003Cp> \u003C/p>\u003Cp>This can take several hours or even longer if you’re doing each step manually.\u003C/p>\u003Cp> \u003C/p>\u003Cp>However if you use Whatagraph, you’ll get the job done much faster.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>Step 1)\u003C/strong> Add your Instagram account as a source\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>Step 2)\u003C/strong> Pick our Instagram report template - preloaded with graphs, tables, and other visualizations that showcase essential metrics - and it comes live with the latest data.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>Step 3)\u003C/strong> Share the Instagram data report with your clients or stakeholders\u003C/p>",{"id":1693,"question":1694,"answer":1695},517,"How do I get detailed Instagram analytics?","\u003Cp>To view detailed Instagram analytics, you need to go beyond what the native Instagram Insights offer.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Normally, you would:\u003C/p>\u003Cp> \u003C/p>\u003Cp>1. Go to your profile\u003C/p>\u003Cp>2. Click the Insights action button\u003C/p>\u003Cp>3. Click the metrics under the Overview section to specific content that you shared, for a more detailed breakdown.\u003C/p>\u003Cp> \u003C/p>\u003Cp>The problem is, however, that you can only see insights for content that you posted since you converted to a business account.\u003C/p>\u003Cp> \u003C/p>\u003Cp>This way of analyzing Instagram data is good for freelancers and startups with a handful of campaigns. However, if you want to organize your data, include campaign results from other social media platforms, or scale up to tracking and reporting on hundreds of accounts in a month, you need a solution like Whatagraph that allows you to quickly create custom Instagram growth reports with multi-channel data while saving you time and automating most of the process.\u003C/p>",{"id":1697,"question":1698,"answer":1699},1648,"How to make an Instagram analytics report?\n","\u003Cp>\u003Cspan style=\"color:#000000;\">Making an Instagram analytics report in Whatagraph only takes a few minutes:\u003C/span>\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Ca href=\"https://live.whatagraph.com/auth/register\">\u003Cspan style=\"color:#1155cc;\">\u003Cstrong>\u003Cu>Start free\u003C/u>\u003C/strong>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">\u003Cstrong>:\u003C/strong> Sign up for a free Whatagraph account.\u003C/span>\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>Create an account: \u003C/strong>Set up your workspace and choose “Instagram” as your data source.\u003C/span>\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>Use the \u003C/strong>\u003C/span>\u003Ca href=\"https://live.whatagraph.com/shared-template/x9plvrO2Qnz61gN8AdE54Y83qLjGe7XZ\">\u003Cspan style=\"color:#1155cc;\">\u003Cstrong>\u003Cu>Instagram analytics report template\u003C/u>\u003C/strong>\u003C/span>\u003C/a>\u003Cspan style=\"color:#000000;\">\u003Cstrong>:\u003C/strong> Pick the ready-made report template designed to track key Instagram metrics like engagement, reach, and follower growth.\u003C/span>\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>Connect your Instagram account: \u003C/strong>Pull your Instagram insights directly into the dashboard.\u003C/span>\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">\u003Cstrong>Share or automate: \u003C/strong>Share a live report link or schedule it to send automatically at your chosen date, time, and frequency.\u003C/span>\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cspan style=\"color:#000000;\">And that’s it! You’ll have a stunning, accurate Instagram analytics report ready to share with your team or clients. No manual setup or spreadsheets required. \u003C/span>\u003C/p>",{"id":1701,"question":1702,"answer":1703},1647,"Where can I find a template for an Instagram analytics report?","\u003Cp>\u003Cspan style=\"color:#000000;\">You can use Whatagraph’s free Instagram analytics report template to start right away. It’s built for social media managers and marketing teams who want to track performance, audience demographics, and engagement without manual setup. Just connect your Instagram account, pick your data sources, and customize your dashboard to fit your reporting goals.\u003C/span>\u003C/p>",{"id":1705,"question":1706,"answer":1707},1929,"What should an Instagram monthly report template include?","\u003Cp>An Instagram monthly report template should track your key performance metrics over a 30-day period, including follower growth, engagement rate, reach, and top-performing content. Monthly reporting gives your marketing team enough data to spot trends and make strategic adjustments to your content calendar and Instagram marketing strategy.\u003C/p>",{"id":1709,"question":1710,"answer":1711},1930,"Can I create an Instagram weekly report instead of monthly?","\u003Cp>Yes, Whatagraph's Instagram analytics reports can be customized for any frequency. An Instagram weekly report helps agile teams make faster adjustments, while monthly reports work better for long-term trend analysis. You can also generate Instagram business reporting dashboards with real-time data that updates automatically.\u003C/p>",{"id":1713,"question":1714,"answer":1715},2710,"Where can I find a free Instagram analytics report template?","\u003Cp>A few options worth knowing:\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>1. Whatagraph - \u003C/strong>Offers a free Instagram insights report template that:\u003C/p>\u003Cp> \u003C/p>\u003Cul>\u003Cli>\u003Cstrong>Connects directly to your Instagram profile\u003C/strong> and pulls live data automatically\u003C/li>\u003Cli>\u003Cstrong>Let's you build, brand, and share reports\u003C/strong> without any manual work\u003C/li>\u003Cli>\u003Cstrong>Pulls in data from other social media platforms\u003C/strong>, paid channels, and Google Analytics in the same report\u003C/li>\u003Cli>\u003Cstrong>Generates a full report\u003C/strong> from a single prompt with Whatagraph IQ\u003C/li>\u003Cli>\u003Cstrong>Writes performance summaries\u003C/strong> automatically - edit them for tone, then send\u003C/li>\u003C/ul>\u003Cp> \u003C/p>\u003Cp>Whatagraph IQ can generate a full report from a single prompt and write performance summaries automatically. \u003C/p>\u003Cp> \u003C/p>\u003Cp>The free forever plan includes essential integrations, templates, and access to Whatagraph IQ - no credit card needed.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>2. Looker Studio\u003C/strong> - Free to use and connects to some Google data sources natively. \u003C/p>\u003Cp> \u003C/p>\u003Cp>For Instagram specifically, you'll need a paid third-party connector like Supermetrics or Funnel, which adds cost and introduces connection reliability issues.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>3. Google Sheets\u003C/strong> - Free, but fully manual. You'd need to export data from Instagram Insights and build your own layout from scratch. \u003C/p>\u003Cp> \u003C/p>\u003Cp>Google Sheets works for a single account, but doesn't scale across multiple clients.\u003C/p>\u003Cp> \u003C/p>\u003Cp>For agencies managing multiple Instagram accounts, Whatagraph is the fastest path from raw data to a client-ready report.\u003Ca href=\"https://live.whatagraph.com/auth/register\" target=\"_blank\" rel=\"noopener noreferrer\"> \u003Cu>Start free here.\u003C/u>\u003C/a>\u003C/p>","sections.faq",{"pagination":1718},{"page":5,"pageSize":401,"pageCount":5,"total":5},[1720,1725],{"id":29,"title":555,"slug":563,"card_description":78,"createdAt":564,"updatedAt":565,"publishedAt":566,"documentId":567,"template":1721,"card_image":1722,"url":1723,"type":1724},["Reactive",653],["Reactive",654],"/templates/instagram-analytics-report/instagram-report","subpage",{"id":32,"title":569,"slug":570,"card_description":78,"createdAt":571,"updatedAt":572,"publishedAt":573,"documentId":574,"template":1726,"card_image":1727,"url":1728,"type":1724},["Reactive",676],["Reactive",677],"/templates/instagram-analytics-report/instagram-analytics-report-example",1786610529387]