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Consolidate your campaigns with deep insights just a few clicks away. ",{"id":1734,"name":1735,"alternativeText":1736,"caption":33,"width":123,"height":123,"formats":33,"hash":1737,"ext":366,"mime":367,"size":1738,"url":1739,"previewUrl":33,"provider":370,"provider_metadata":33,"createdAt":1740,"updatedAt":1741,"documentId":1742,"publishedAt":373,"focalPoint":33},[1862,1866,1868,1871,1872,1873],{"id":1863,"hero_title":1864,"hero_subtext":1865,"show_brands":34,"grey_background":33,"show_glow_around":17,"no_credit_text":33,"hero_video_iframe":33,"first_cta_play_video":33,"show_breadcrumbs":33,"hero_text_above_title":33,"align_image_bottom_right":33,"__component":628},448,"Move LinkedIn data to Google BigQuery in a few clicks","Get LinkedIn data in a fully managed data warehouse to own it on your terms. No code required.",{"id":463,"title":1867,"__component":1164},"Effortlessly move any amounts of LinkedIn data to BigQuery warehouse",{"id":1869,"header":1870,"not_compressed":17,"grey_background":33,"__component":1168},287,"Set up LinkedIn to BigQuery data flow in a few simple steps",{"id":375,"title":1170,"__component":1164},{"id":112,"title":1172,"data_key":1173,"__component":1174},{"id":112,"title":1176,"description":1177,"__component":1178},"sections.sources",{"id":44,"title":1876,"disable_top_margin":33,"disable_bottom_margin":33,"hide_stars":33,"subtext":33,"type":33,"cta":33,"reviews":1877,"cta_collection":1997,"__component":2001},"Why marketers love reporting on Whatagraph",[1878,1904,1923,1945,1967],{"id":1879,"comment":1880,"reviewed_by":33,"author":1881,"author_link":33,"createdAt":1882,"updatedAt":1883,"publishedAt":1884,"author_role":1885,"stat_value":33,"stat_label":33,"stat_link":33,"documentId":1886,"author_image":1887,"cta":33},89,"Whatagraph’s AI saves time and energy for our marketing specialists. And the hours we’re saving is just pure profit.","Lars Maat","2025-09-08T12:49:13.000Z","2025-11-07T10:36:54.437Z","2025-09-08T12:54:47.059Z","Company Owner, Maatwerk Online","gfjjy5a9s64hyrqikivwqm3x",{"id":1888,"name":1889,"alternativeText":1890,"caption":33,"width":1891,"height":1891,"formats":1892,"hash":1898,"ext":384,"mime":385,"size":1899,"url":1900,"previewUrl":33,"provider":370,"provider_metadata":33,"createdAt":1901,"updatedAt":1902,"documentId":1903,"publishedAt":373,"focalPoint":33},15102,"Lars.png","\"Lars - Headshot of a smiling man with fair hair against a teal background.\"",312,{"thumbnail":1893},{"ext":384,"url":1894,"hash":1895,"mime":385,"name":1896,"path":33,"size":1897,"width":607,"height":607},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Lars_d8b903a190.png","thumbnail_Lars_d8b903a190","thumbnail_Lars.png",48.09,"Lars_d8b903a190",114.52,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Lars_d8b903a190.png","2025-07-09T12:30:04.259Z","2025-09-08T12:48:17.838Z","ugiiqw70uxxx68jofpwwg6bq",{"id":914,"comment":1905,"reviewed_by":33,"author":1906,"author_link":33,"createdAt":1907,"updatedAt":1908,"publishedAt":1909,"author_role":1910,"stat_value":33,"stat_label":33,"stat_link":33,"documentId":1911,"author_image":1912,"cta":33},"Whatagraph lets us pull in all the data we need, fit hundreds of locations in one report, and break it down exactly how our customers want.","Danielle Roberts","2026-04-03T11:17:54.802Z","2026-04-03T11:52:54.445Z","2026-04-03T11:52:54.440Z","Director of Implementation & Support @ Rentable","jjgeygcp9dfmuq0nqb2ry0xs",{"id":1913,"name":1914,"alternativeText":1915,"caption":1906,"width":577,"height":1916,"formats":33,"hash":1917,"ext":384,"mime":385,"size":1918,"url":1919,"previewUrl":33,"provider":370,"provider_metadata":33,"createdAt":1920,"updatedAt":1921,"documentId":1922,"publishedAt":373,"focalPoint":33},15642,"Danielle Roberts.png","Here's the alt text for the image:\n\nDanielle Roberts - Smiling woman with glasses, wearing a maroon blazer, against a green foliage background.\n",129,"Danielle_Roberts_b5b618e6a1",36.56,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Danielle_Roberts_b5b618e6a1.png","2025-10-14T09:10:25.220Z","2025-10-14T09:10:26.849Z","lcx7y9wapn66acc4w95st3m0",{"id":1924,"comment":1925,"reviewed_by":33,"author":1926,"author_link":33,"createdAt":1927,"updatedAt":1928,"publishedAt":1929,"author_role":1930,"stat_value":1931,"stat_label":1932,"stat_link":1933,"documentId":1934,"author_image":1935,"cta":33},90,"Whatagraph took us to the next level with our clients and within our team. Our relationships with clients have been amazing, and we’ve even been able to retain them longer. ","Kim Strickland","2025-09-08T12:54:18.601Z","2026-06-02T09:54:17.507Z","2025-09-08T13:03:09.830Z","Digital Marketing Specialist @ Peak Seven","63","hours saved per month ","https://whatagraph.com/case-studies/peak-seven","h89ciejkdumzswa4etfji6yu",{"id":1936,"name":1937,"alternativeText":1938,"caption":33,"width":908,"height":911,"formats":33,"hash":1939,"ext":384,"mime":385,"size":1940,"url":1941,"previewUrl":33,"provider":370,"provider_metadata":33,"createdAt":1942,"updatedAt":1943,"documentId":1944,"publishedAt":373,"focalPoint":33},15400,"Kim Strickland.png","Kim Strickland - Headshot of a person with short, curly hair wearing a red shirt.","Kim_Strickland_097352cb81",18.72,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Kim_Strickland_097352cb81.png","2025-09-08T13:01:09.693Z","2025-09-08T13:03:00.128Z","h3k5x6pzh1h9kgj5t16n7sdb",{"id":1946,"comment":1947,"reviewed_by":33,"author":1948,"author_link":33,"createdAt":1949,"updatedAt":1950,"publishedAt":1951,"author_role":1952,"stat_value":1953,"stat_label":1954,"stat_link":1955,"documentId":1956,"author_image":1957,"cta":33},91,"Whatagraph is easy to use, visually attractive, and much smoother compared to tools like Looker Studio.","Stef Oosterik","2025-09-08T12:56:18.270Z","2026-06-02T09:53:54.139Z","2025-09-08T12:56:23.170Z","Quality Manager @ Dtch. Digitals","50%","decreased in client churn","https://whatagraph.com/case-studies/dtch-digitals","pto50m4idn06nw5lr7ylz2t7",{"id":1958,"name":1959,"alternativeText":1960,"caption":33,"width":911,"height":908,"formats":33,"hash":1961,"ext":384,"mime":385,"size":1962,"url":1963,"previewUrl":33,"provider":370,"provider_metadata":33,"createdAt":1964,"updatedAt":1965,"documentId":1966,"publishedAt":373,"focalPoint":33},15401,"Stef Oosterik.png","Here's the alt text for the image:\n\nStef Oosterik - Headshot of a smiling man wearing a dark blue shirt.\n","Stef_Oosterik_25e29cb63b",20.26,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Stef_Oosterik_25e29cb63b.png","2025-09-08T13:09:33.214Z","2025-09-08T13:27:11.989Z","n81g5g1ww2litc2zux0apbgb",{"id":903,"comment":1968,"reviewed_by":33,"author":1969,"author_link":33,"createdAt":1970,"updatedAt":1971,"publishedAt":1972,"author_role":1973,"stat_value":1974,"stat_label":1975,"stat_link":1976,"documentId":1977,"author_image":1978,"cta":33},"The biggest advantage of Whatagraph is having everything in one place. Funnel was two to three times more expensive than Whatagraph.","Linda van Baal","2026-03-09T07:07:58.774Z","2026-06-02T09:55:40.348Z","2026-03-09T07:08:15.171Z","Online Marketing Consultant @ YourFellow","65%","cost savings vs. Funnel","https://whatagraph.com/case-studies/yourfellow","kl65xap4djercdlogrtotyuo",{"id":1979,"name":1980,"alternativeText":1981,"caption":33,"width":1982,"height":1982,"formats":1983,"hash":1991,"ext":1985,"mime":1988,"size":1992,"url":1993,"previewUrl":33,"provider":370,"provider_metadata":33,"createdAt":1994,"updatedAt":1995,"documentId":1996,"publishedAt":373,"focalPoint":33},16396,"Linda.jpeg","Linda - Woman with blond hair and green sweater is smiling.",800,{"thumbnail":1984},{"ext":1985,"url":1986,"hash":1987,"mime":1988,"name":1989,"path":33,"size":1990,"width":607,"height":607},".jpeg","https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Linda_782eab4075.jpeg","thumbnail_Linda_782eab4075","image/jpeg","thumbnail_Linda.jpeg",6.12,"Linda_782eab4075",150.77,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Linda_782eab4075.jpeg","2026-02-18T10:03:07.626Z","2026-02-18T10:03:09.475Z","duk1sdpcgdxbgkevyd116x6r",{"id":375,"Name":616,"createdAt":617,"updatedAt":618,"publishedAt":619,"documentId":620,"cta":1998},[1999,2000],{"id":623,"label":334,"url":335,"subtext":33,"style":624,"element_id":33,"color":33,"icon":33,"width":33},{"id":626,"label":627,"url":33,"subtext":33,"style":624,"element_id":33,"color":33,"icon":33,"width":33},"sections.reviews-slider",{"id":636,"content":2003,"__component":2004},"\u003Ch2 id=\"what-is-a-google-analytics-4-reporting-tool\">What is a Google Analytics 4 reporting tool?\u003C/h2>\u003Cp>At its core, a Google Analytics 4 reporting tool is a system that automatically pulls your GA4 data and visualizes it in easy to understand formats for clients and stakeholders who aren’t in the weeds. \u003C/p>\u003Cp>Instead of logging into GA4, exporting CSVs, and formatting everything in a spreadsheet, you get a single, polished report that tells the full website performance story. \u003C/p>\u003Cp>For instance, a Google Analytics report tool like Whatagraph helps you: \u003C/p>\u003Cp>✅ Understand website performance fast (e.g. which pages are losing organic traffic) without being buried in spreadsheets (hint: just ask AI on Whatagraph)\u003C/p>\u003Cp>✅ Track and monitor website trends closely (super important during the recent turbulent SEO times)\u003C/p>\u003Cp>✅ Get notified every day about performance changes \u003C/p>\u003Cp>✅ Take proactive action before clients and stakeholders start asking questions\u003C/p>\u003Cp>✅ Send white-labeled, easy to understand GA4 reports to clients and automate delivery via email or Slack\u003C/p>\u003Cp>\u003Cimg src=\"https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png\" srcset=\"https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=350 350w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=700 700w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=420 440w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=840 880w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=768 768w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=1536 1536w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=992 992w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=1984 1984w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=600 1200w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=1200 2400w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=720 1440w, https://media.whatagraph.com/Google_analytics_4report_template_Google_Analytics_reporting_tool_fffb4cd171.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Google analytics 4report template - Google Analytics reporting tool.png\">\u003C/p>\u003Ch2 id=\"what-should-a-ga4-reporting-tool-do-and-what-to-look-for-in-one-\">What should a GA4 reporting tool do, and what to look for in one  \u003C/h2>\u003Cp> The Google Analytics reporting tool you choose needs to: \u003C/p>\u003Col>\u003Cli>Cut through the complexities of GA4.\u003C/li>\u003Cli>Offer fast and accurate reporting across your other channels with customization and time-saving features.   \u003C/li>\u003C/ol>\u003Cp>Here are key features to consider:\u003C/p>\u003Ch3 id=\"easy-to-use\">Easy to use\u003C/h3>\u003Cp>The reporting tool should be intuitive and easy to navigate. Any marketer, no matter technical expertise, should be able to create professional reports without much training. \u003C/p>\u003Cp>Also, the tool should come with a library of ready-made report templates tailored for GA4 and other channels. This can considerably save you the time needed to build reports from scratch. \u003C/p>\u003Ch3 id=\"offers-flexible-custom-options\">Offers flexible custom options\u003C/h3>\u003Cp>You should be able to customize reports to create specific views, dimensions, and metrics as needed. \u003C/p>\u003Cp>The reporting tool should offer different visualization options so you can easily interpret the data and present it to clients or stakeholders. \u003C/p>\u003Cp>Look for reporting software that lets you white-label any report without help from designers or developers. \u003C/p>\u003Ch3 id=\"presents-accurate-and-stable-data\">Presents accurate and stable data\u003C/h3>\u003Cp>A good GA4 reporting tool should create realtime reports which give you quick actionable insights.\u003C/p>\u003Cp>If you regularly analyze and report on large data volumes, consider a tool that integrates directly with BigQuery. This way you can have accurate data without sampling issues at any time. \u003C/p>\u003Ch3 id=\"integrates-with-multiple-data-sources\">Integrates with multiple data sources\u003C/h3>\u003Cp>You should be able to integrate GA4 data with other platforms like CRM systems, advertising platforms ( PPC, display, and programmatic), social media, and other marketing tools.\u003C/p>\u003Cp>Apart from multi-source reports, the tool should let you combine GA4 data with other data sets to create holistic performance reports.    \u003C/p>\u003Ch3 id=\"automates-your-process\">Automates your process\u003C/h3>\u003Cp>The tool should let you automate the whole reporting process and schedule regular updates to clients and stakeholders without your intervention. \u003C/p>\u003Cp>Automated reporting has several benefits:\u003C/p>\u003Cp>\u003Cstrong>✅  Saves time\u003C/strong>: Automated insights give you the most important findings while you use the time for more creative tasks. \u003C/p>\u003Cp>\u003Cstrong>✅  Identifies trends and patterns\u003C/strong>: You can more easily spot trends and patterns that may escape you otherwise. A tool with an alerting capability can notify you of sudden spikes or dips in traffic so you can take quick action.\u003C/p>\u003Cp>\u003Cstrong>✅  Make better decisions\u003C/strong>: By understanding the trends and patterns, you can make better decisions about your marketing strategy. You can use automated insights to discover:\u003C/p>\u003Cul>\u003Cli>Which marketing campaigns are most effective.\u003C/li>\u003Cli>If changes to your landing pages improve UX and conversion rates. \u003C/li>\u003C/ul>\u003Ch3 id=\"helps-you-store-historical-data\">Helps you store historical data\u003C/h3>\u003Cp>Since GA4 keeps your data up to 14 months, you should pick a reporting tool that lets you report on longer periods. \u003C/p>\u003Cp>Look for a reporting platform with an ETL feature that automates transfers from GA4 to your data warehouse and then uses the accumulated data to create reports. \u003C/p>\u003Ch2 id=\"what-are-the-best-ga4-reporting-software\">What are the best GA4 reporting software?\u003C/h2>\u003Cp>GA4 gives you data. It doesn't give you a client-ready report, a branded dashboard, or a performance summary your stakeholders can actually act on. That's where third-party GA4 reporting software comes in.\u003C/p>\u003Cp>Here's a quick look at the best options on the market right now.\u003C/p>\u003Ch3 id=\"whatagraph-best-ga4-reporting-software-for-agencies\">1. Whatagraph: Best GA4 reporting software for agencies\u003C/h3>\u003Cp>Whatagraph is a marketing intelligence platform built for agencies that need to connect, organize, and share GA4 data without touching a single spreadsheet. \u003C/p>\u003Cp>It pulls GA4 data automatically, blends it with 60+ other sources, and lets you build fully branded, client-ready reports in minutes using AI. Automated delivery, live links, BigQuery exports — everything runs on schedule without manual work.\u003C/p>\u003Cp>\u003Cstrong>Whatagraph has also launched an MCP that lets you connect your data to Claude or ChatGPT and analyze your data there.\u003C/strong>\u003C/p>\u003Ch3 id=\"tapclicks-best-for-large-agencies-with-complex-operations\">2. TapClicks: Best for large agencies with complex operations\u003C/h3>\u003Cp>TapClicks is a comprehensive website performance tracker and marketing operations platform with 150+ integrations and strong workflow management. It works well for enterprise teams managing multiple stakeholders — but the interface feels dated and customization is limited compared to modern alternatives.\u003C/p>\u003Ch3 id=\"databox-best-for-real-time-dashboard-snapshots\">3. Databox: Best for real-time dashboard snapshots\u003C/h3>\u003Cp>Databox is a solid web analytics tracker that consolidates data into interactive dashboards for teams that need quick performance snapshots. The downside: agencies often spend 15–30 hours a month wrestling with setup, and the rigid dashboard format forces extra workarounds for client-ready reports.\u003C/p>\u003Ch3 id=\"agencyanalytics-best-for-white-labeled-reporting-with-basic-customization\">4. AgencyAnalytics: Best for white-labeled reporting with basic customization\u003C/h3>\u003Cp>AgencyAnalytics is a white-label Google Analytics website tracker with solid Google Ads reporting tools integration. It's easy to get started, but you hit a ceiling fast — no master templates, slow data updates (2–3 days), and limited automation mean it doesn't scale well for busy agencies.\u003C/p>\u003Ch3 id=\"dashthis-best-for-straightforward-multi-channel-reporting\">5. DashThis: Best for straightforward multi-channel reporting\u003C/h3>\u003Cp>DashThis pulls data from 50+ platforms into pre-built dashboard templates. It's affordable and quick to set up, but customization is limited and the insights experience feels more like a Word document than a modern reporting platform.\u003C/p>\u003Ch3 id=\"swydo-best-for-small-teams-with-simple-reporting-needs\">6. Swydo: Best for small teams with simple reporting needs\u003C/h3>\u003Cp>Swydo is a budget-friendly website traffic monitor tool for smaller agencies with basic needs. But it hits a hard cap of 50 sources per report, has no advanced data blending, and can't export to data warehouses, making it a poor fit for agencies planning to grow. \u003C/p>\u003Cp>Want to get the full breakdown of these tools like key features, pricing, and real user reviews? Check out this \u003Ca href=\"/blog/articles/seo-reporting-tools-for-agencies\">best SEO reporting tools\u003C/a> article. \u003C/p>\u003Ch2 id=\"how-agencies-are-winning-with-whatagraphs-google-analytics-reporting-software\">How agencies are winning with Whatagraph’s Google Analytics reporting software\u003C/h2>\u003Cp>Instead of telling you why Whatagraph is the best for agencies and teams, we’ll show you with these three success stories:\u003C/p>\u003Ch3 id=\"maatwerk-online-100-hours-saved-per-month-on-reporting\">1. Maatwerk Online: 100 hours saved per month on reporting\u003C/h3>\u003Cp>\u003Cstrong>Challenges\u003C/strong>\u003C/p>\u003Cp>\u003Ca href=\"https://www.maatwerkonline.nl/\" target=\"_blank\" rel=\"noopener noreferrer\">Maatwerk Online\u003C/a> was running on a Looker Studio + Supermetrics stack that was slow, bloated, and constantly breaking.\u003C/p>\u003Cp>Dashboards took 15+ minutes to load, connectors failed without warning, and reports were crammed with dozens of metrics nobody looked at.\u003C/p>\u003Cp>\"I got the feeling we were actually rebuilding Google Analytics,\" said Lars. \"There were so many metrics and tables that no one was using.\"\u003C/p>\u003Cp>\u003Cstrong>Solution\u003C/strong>\u003C/p>\u003Cp>The team switched to Whatagraph and built four reusable report templates, eCommerce, Leadgen, Branding, and B2B, that covered 90% of clients out of the box.\u003C/p>\u003Cp>They used Whatagraph IQ's AI Widget Creator to build report widgets instantly, and IQ Chat to answer client questions live in meetings, without digging through dashboards.\u003C/p>\u003Cp>\u003Cstrong>Results\u003C/strong>\u003C/p>\u003Cul>\u003Cli>100 hours saved per month on reporting\u003C/li>\u003Cli>$4,000 saved per year by eliminating Supermetrics\u003C/li>\u003Cli>100% of reporting costs covered by client licensing fees\u003C/li>\u003C/ul>\u003Cp>\u003Cblockquote class=\"quote quote--variant-1 py-6 px-6 !my-2 rounded-2xl !max-w-full md:text-lg lg:text-xl text-base-dark\">\n          \u003Cdiv class=\"flex gap-4\">\n            \u003Cdiv class=\"\">\n              \u003Csvg\n                xmlns=\"http://www.w3.org/2000/svg\"\n                width=\"28\"\n                height=\"26\"\n                viewBox=\"0 0 28 26\"\n                fill=\"none\"\n              >\n                \u003Cpath\n                  opacity=\"0.15\"\n                  d=\"M10.5428 4.65271C8.26599 5.08169 6.66559 6.73158 5.74165 9.60241C5.27967 11.0213 5.04869 12.4237 5.04869 13.8096C5.04869 13.9746 5.04869 14.1231 5.04869 14.2551C5.08169 14.3541 5.11468 14.6016 5.14768 14.9976H10.5428V25.7879H0V15.839C0 10.9553 0.97344 7.19356 2.92032 4.55372C4.8672 1.91388 7.40804 0.395976 10.5428 0V4.65271ZM27.2233 4.65271C25.4084 4.94969 24.0225 5.97263 23.0656 7.72152C22.1416 9.47042 21.6797 11.4833 21.6797 13.7602C21.6797 13.9581 21.6797 14.1561 21.6797 14.3541C21.7127 14.5521 21.7622 14.7666 21.8282 14.9976H27.2233V25.7879H16.631V15.839C16.631 11.9123 17.4559 8.41448 19.1058 5.34567C20.7557 2.24386 23.4616 0.461971 27.2233 0V4.65271Z\"\n                  fill=\"#5667FC\"\n                />\n              \u003C/svg>\n            \u003C/div>\n            \u003Cdiv class=\"italic\">\n              Whatagraph saves time and energy, and the hours we're saving is just pure profit. We now have the time to focus on more strategic things that help both our agency and our clients grow. \u003Cstrong>- Lars Maat, Co-Founder at Maatwerk Online\u003C/strong>\n\n              \u003Cfooter class=\"text-right font-bold !mt-3 text-wrap-balance not-italic [&_a]:font-bold\">\n                \n              \u003C/footer>\n            \u003C/div>\n          \u003C/div>\n        \u003C/blockquote>\u003C/p>\u003Ch3 id=\"peak-seven-63-hours-saved-per-month-clients-retained\">2. Peak Seven: 63 hours saved per month, clients retained\u003C/h3>\u003Cp>\u003Cstrong>Challenges\u003C/strong>\u003C/p>\u003Cp>\u003Ca href=\"https://peakseven.com/\" target=\"_blank\" rel=\"noopener noreferrer\">Peak Seven\u003C/a> was using Looker Studio with Funnel and Supermetrics to handle non-Google data, and the setup was constantly breaking.\u003C/p>\u003Cp>Data either didn't pull through or came through wrong, forcing Kim Strickland to spend hours manually cross-checking figures before every client meeting.\u003C/p>\u003Cp>\"The first report I created on Looker Studio took me 40 hours,\" Kim recalled. \"It's just not a very user-friendly system.\"\u003C/p>\u003Cp>\u003Cstrong>Solution\u003C/strong>\u003C/p>\u003Cp>Kim built a \"Master\" template for franchise clients and simply swapped out data sources for each new report, cutting report creation time from 4 hours to 1.5 hours.\u003C/p>\u003Cp>Custom formulas combined data from different platforms into one accurate view. Clients got live links to always-fresh dashboards they could check anytime.\u003C/p>\u003Cp>\u003Cstrong>Results\u003C/strong>\u003C/p>\u003Cul>\u003Cli>63 hours saved per month across 25 reports\u003C/li>\u003Cli>$9,450 saved per month for clients on reporting time\u003C/li>\u003Cli>Report build time cut from 4 hours to 1.5 hours\u003C/li>\u003C/ul>\u003Cp>\u003Cblockquote class=\"quote quote--variant-2 py-6 px-6 !my-2 rounded-2xl !max-w-full md:text-lg lg:text-xl text-base-dark\">\n          \u003Cdiv class=\"flex gap-4\">\n            \u003Cdiv class=\"\">\n              \u003Csvg\n                xmlns=\"http://www.w3.org/2000/svg\"\n                width=\"28\"\n                height=\"26\"\n                viewBox=\"0 0 28 26\"\n                fill=\"none\"\n              >\n                \u003Cpath\n                  opacity=\"0.15\"\n                  d=\"M10.5428 4.65271C8.26599 5.08169 6.66559 6.73158 5.74165 9.60241C5.27967 11.0213 5.04869 12.4237 5.04869 13.8096C5.04869 13.9746 5.04869 14.1231 5.04869 14.2551C5.08169 14.3541 5.11468 14.6016 5.14768 14.9976H10.5428V25.7879H0V15.839C0 10.9553 0.97344 7.19356 2.92032 4.55372C4.8672 1.91388 7.40804 0.395976 10.5428 0V4.65271ZM27.2233 4.65271C25.4084 4.94969 24.0225 5.97263 23.0656 7.72152C22.1416 9.47042 21.6797 11.4833 21.6797 13.7602C21.6797 13.9581 21.6797 14.1561 21.6797 14.3541C21.7127 14.5521 21.7622 14.7666 21.8282 14.9976H27.2233V25.7879H16.631V15.839C16.631 11.9123 17.4559 8.41448 19.1058 5.34567C20.7557 2.24386 23.4616 0.461971 27.2233 0V4.65271Z\"\n                  fill=\"#7171F2\"\n                />\n              \u003C/svg>\n            \u003C/div>\n            \u003Cdiv class=\"italic\">\n              Whatagraph is now our Bible, both for our clients and internal teams. \u003Cstrong>- Kim Strickland, Digital Marketing Specialist, Peak Seven\u003C/strong>\n\n              \u003Cfooter class=\"text-right font-bold !mt-3 text-wrap-balance not-italic [&_a]:font-bold\">\n                \n              \u003C/footer>\n            \u003C/div>\n          \u003C/div>\n        \u003C/blockquote>\u003C/p>\u003Ch3 id=\"dtch-digitals-50-decrease-in-client-churn\">3. Dtch. Digitals: 50% decrease in client churn\u003C/h3>\u003Cp>\u003Cstrong>Challenges\u003C/strong>\u003C/p>\u003Cp>As \u003Ca href=\"https://dtchdigitals.com/nl/\" target=\"_blank\" rel=\"noopener noreferrer\">Dtch. Digitals\u003C/a> scaled to 340 clients, their old reporting tool couldn't keep up.\u003C/p>\u003Cp>Static PDF reports with basic number tables failed to engage clients, and inconsistent reporting across team members made onboarding new employees a nightmare.\u003C/p>\u003Cp>\"I was convinced that if we kept using the old tool, we wouldn't be able to scale up,\" said Stef Oosterik, Quality Manager.\u003C/p>\u003Cp>\u003Cstrong>Solution\u003C/strong>\u003C/p>\u003Cp>Dtch. Digitals moved 250 clients onto Whatagraph in just one month.\u003C/p>\u003Cp>They created four white-labeled report templates — E-commerce B2C, E-commerce B2B, Lead gen B2C, and Lead gen B2B — that standardized reporting across the entire team. Every client received a monthly report and a live dashboard link, fully branded to match their new identity.\u003C/p>\u003Cp>\u003Cstrong>Results\u003C/strong>\u003C/p>\u003Cul>\u003Cli>50% decrease in client churn\u003C/li>\u003Cli>340 active clients managed on one platform\u003C/li>\u003Cli>10% reduction in reporting tool costs\u003C/li>\u003C/ul>\u003Cp>\u003Cblockquote class=\"quote quote--variant-3 py-6 px-6 !my-2 rounded-2xl !max-w-full md:text-lg lg:text-xl text-base-dark\">\n          \u003Cdiv class=\"flex gap-4\">\n            \u003Cdiv class=\"\">\n              \u003Csvg\n                xmlns=\"http://www.w3.org/2000/svg\"\n                width=\"28\"\n                height=\"26\"\n                viewBox=\"0 0 28 26\"\n                fill=\"none\"\n              >\n                \u003Cpath\n                  opacity=\"0.15\"\n                  d=\"M10.5428 4.65271C8.26599 5.08169 6.66559 6.73158 5.74165 9.60241C5.27967 11.0213 5.04869 12.4237 5.04869 13.8096C5.04869 13.9746 5.04869 14.1231 5.04869 14.2551C5.08169 14.3541 5.11468 14.6016 5.14768 14.9976H10.5428V25.7879H0V15.839C0 10.9553 0.97344 7.19356 2.92032 4.55372C4.8672 1.91388 7.40804 0.395976 10.5428 0V4.65271ZM27.2233 4.65271C25.4084 4.94969 24.0225 5.97263 23.0656 7.72152C22.1416 9.47042 21.6797 11.4833 21.6797 13.7602C21.6797 13.9581 21.6797 14.1561 21.6797 14.3541C21.7127 14.5521 21.7622 14.7666 21.8282 14.9976H27.2233V25.7879H16.631V15.839C16.631 11.9123 17.4559 8.41448 19.1058 5.34567C20.7557 2.24386 23.4616 0.461971 27.2233 0V4.65271Z\"\n                  fill=\"#F8AA52\"\n                />\n              \u003C/svg>\n            \u003C/div>\n            \u003Cdiv class=\"italic\">\n              Whatagraph not only helps us get clients on board, but also to keep them within the agency. Our churn rate is very, very low. \u003Cstrong>- Stef Oosterik, Quality Manager, Dtch. Digitals\u003C/strong>\n\n              \u003Cfooter class=\"text-right font-bold !mt-3 text-wrap-balance not-italic [&_a]:font-bold\">\n                \n              \u003C/footer>\n            \u003C/div>\n          \u003C/div>\n        \u003C/blockquote>\u003C/p>\u003Ch2 id=\"how-do-i-track-website-performance-with-whatagraphs-ga4-reporting-tool\">How do I track website performance with Whatagraph’s GA4 reporting tool?\u003C/h2>\u003Cp>Tracking website performance and reporting in GA4 doesn't have to mean logging into the platform every morning, exporting CSVs, and spending half your day formatting data before a single insight is delivered.\u003C/p>\u003Cp>With Whatagraph, you go from raw GA4 data to insights ready to share with clients in under 30 minutes.\u003C/p>\u003Cp>Here's how:\u003C/p>\u003Ch3 id=\"connect-your-ga4-property\">1. Connect your GA4 property\u003C/h3>\u003Cp>\u003Cimg src=\"https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png\" srcset=\"https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=350 350w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=700 700w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=420 440w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=840 880w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=768 768w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=1536 1536w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=992 992w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=1984 1984w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=600 1200w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=1200 2400w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=720 1440w, https://media.whatagraph.com/connect_data_Google_Analytics_reporting_tool_0f0b50c2a1.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Marketing Analytics Tools - Google Analytics 4 dashboard with data source selection popup.\">\u003C/p>\u003Cp>Start by connecting your Google Analytics 4 account directly from your Whatagraph workspace.\u003C/p>\u003Cp>Select GA4 from the source list, authenticate with your Google login, and you're done. No APIs, no third-party connectors, no dev work. Setup takes under five minutes.\u003C/p>\u003Cp>Your data starts flowing immediately - sessions, users, engagement rate, conversions, traffic sources, landing page performance - all of it, pulled automatically into your Google Analytics marketing dashboard. \u003C/p>\u003Ch3 id=\"blend-ga4-with-your-other-channels\">2. Blend GA4 with your other channels\u003C/h3>\u003Cp>GA4 tells you what's happening on your website. Your other channels tell you why.\u003C/p>\u003Cp>Once your GA4 property is connected, add your other sources — Google Ads, Search Console, Meta, LinkedIn, Semrush — and bring everything into one unified report.\u003C/p>\u003Cp>Want to see how your paid campaigns are driving site engagement? Or how organic search is contributing to conversions? Blend the data, and Whatagraph organizes it into clean, cross-channel views your clients can actually follow.\u003C/p>\u003Cp>No formulas, no manual stitching, no separate reports for each channel.\u003C/p>\u003Ch3 id=\"build-your-google-analytics-client-report-in-seconds\">3. Build your Google Analytics client report in seconds\u003C/h3>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png\" srcset=\"https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=350 350w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=700 700w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=420 440w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=840 880w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=768 768w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=1536 1536w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=992 992w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=1984 1984w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=600 1200w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=1200 2400w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=720 1440w, https://media.whatagraph.com/Custom_report_Google_Analytics_reporting_tool_398f84fb18.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\" alt=\"Custom Report - Analytics dashboard with charts, tables, and data visualizations.\">\u003C/figure>\u003Cp>This is where \u003Ca href=\"/whatagraph-iq\">Whatagraph IQ\u003C/a> changes everything.\u003C/p>\u003Cp>Instead of dragging and dropping widgets one by one, just tell IQ what you need. Type something like: \u003Ci>\"Build me a GA4 report with traffic sources, top landing pages, conversions, and a month-over-month comparison\"\u003C/i> — and IQ builds the entire report instantly. Charts, tabs, KPIs, all included.\u003C/p>\u003Cp>This way you can create a GA4 report for your clients in minutes, not hours. \u003C/p>\u003Cp>Want it branded for a specific client? Upload their logo or a screenshot of their brand guide. IQ Themes reads it and applies the right colors, fonts, and styling automatically.\u003C/p>\u003Cp>Or pick from 100+ Google Analytics dashboard templates and customize from there. Either way, your report is ready in minutes — not hours.\u003C/p>\u003Cp>Here’s \u003Ca href=\"/templates/google-analytics-4-report\">a sample Google Analytics report\u003C/a> for client you can use straight away with your data. \u003C/p>\u003Ch3 id=\"analyze-website-performance-with-ai\">4. Analyze website performance with AI\u003C/h3>\u003Cfigure class=\"image\">\u003Cimg src=\"https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png\" srcset=\"https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=350 350w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=700 700w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=420 440w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=840 880w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=768 768w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=1536 1536w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=992 992w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=1984 1984w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=600 1200w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=1200 2400w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=720 1440w, https://media.whatagraph.com/AI_summaries_Google_Analytics_reporting_tool_e6b084e94c.png?width=1440 2880w\" sizes=\"(max-width: 350px) 350px, (max-width: 440px) 440px, (max-width: 768px) 768px, (max-width: 992px) 992px, (max-width: 1200px) 1200px, (min-resolution: 192dpi) and (max-width: 350px) 700px, (min-resolution: 192dpi) and (max-width: 420px) 840px, (min-resolution: 192dpi) and (max-width: 768px) 1536px, (min-resolution: 192dpi) and (max-width: 992px) 1984px, (min-resolution: 192dpi) and (max-width: 1200px) 2400px, (min-resolution: 192dpi) 2880px, 1440px\" loading=\"lazy\" fetchpriority=\"auto\" decoding=\"async\">\u003C/figure>\u003Cp>This is where most GA4 reporting tools stop. Whatagraph goes further.\u003C/p>\u003Cp>Once your report is built, IQ reads the data and writes a plain-English performance summary. No hallucinations, no generic copy-paste insights. Just a clear narrative based on your actual GA4 numbers that you can edit, add context to, and send straight to clients.\u003C/p>\u003Cp>But the real power is IQ Chat.\u003C/p>\u003Cp>Instead of digging through Explorations or building custom reports inside GA4, just ask. Here are the kinds of prompts your team can get answered instantly:\u003C/p>\u003Cul>\u003Cli>\u003Ci>“Show me GA4 traffic trends across all my clients”\u003C/i>\u003C/li>\u003Cli>\u003Ci>\"Which landing pages drove the most conversions last month?\"\u003C/i>\u003C/li>\u003Cli>\u003Ci>\"How did organic traffic perform in X period compared to Y period?\"\u003C/i>\u003C/li>\u003Cli>\u003Ci>\"Is our bounce rate improving month over month?\"\u003C/i>\u003C/li>\u003Cli>\u003Ci>\"What's our top-performing campaign by sessions this quarter?\"\u003C/i>\u003C/li>\u003C/ul>\u003Cp>IQ Chat reads your connected GA4 data and answers in plain language without pivot tables, “Explorations”, or having to wait until after the client call to follow up.\u003C/p>\u003Cp>It's like having a data analyst sitting next to you, but one that knows your GA4 account inside out and never needs a coffee break.\u003C/p>\u003Ch3 id=\"put-reporting-on-autopilot-with-google-analytics-automated-reports\">5. Put reporting on autopilot with Google Analytics automated reports\u003C/h3>\u003Cp>Once your report is ready, Whatagraph takes it from there.\u003C/p>\u003Cp>Schedule Google Analytics automated email reports to go out weekly, monthly, or on whatever cadence fits your client. Share a live link so stakeholders can check in on real-time data without logging into anything. Export as PDF or CSV for internal archives.\u003C/p>\u003Cp>Need long-term data storage beyond GA4's 14-month retention limit? Send your GA4 data straight to BigQuery automatically — no code, no pipelines, no data engineering.\u003C/p>\u003Cp>White-label everything with your own domain and sender details so every report feels like it came from your agency. Save your reports as linked templates and edit once — changes sync across every client report instantly.\u003C/p>\u003Cp>Your GA4 reporting workflow, fully on autopilot.\u003C/p>\u003Cp>\u003Ca href=\"https://live.whatagraph.com/auth/register\">Get started with Whatagraph for free.\u003C/a>\u003C/p>","sections.rich-text-content",{"id":2006,"description":33,"title":33,"items":2007,"__component":2036},250,[2008,2012,2016,2020,2024,2028,2032],{"id":2009,"question":2010,"answer":2011},2465,"What challenges do marketers face when reporting GA4 data?","\u003Cp>Google Analytics 4 is free and readily available, but marketers still tend to avoid it as a reporting solution.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Here are several reasons why GA4 is not ideal for reporting.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>Steep learning curve\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>The first elephant in the room.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Even if you mastered the old Universal Analytics UI, you need to adapt to the GA4 event/based tracking system.\u003C/p>\u003Cp> \u003C/p>\u003Cp>You need to understand how to set up and track custom events. This makes building custom reports challenging for non-technical marketers.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>No historical data\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>Data from Universal Analytics doesn't automatically transfer to GA4. Unless you export your UA data to a warehouse, you have no way to compare your present results with historical data.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Also, since GA4 reporting begins from scratch, it may be hard to compare data year-on-year. This is especially a problem for companies that need continual reports.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>Limited pre-built reports\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>GA4 gives you fewer out-of-the-box reports than Universal Analytics.\u003C/p>\u003Cp> \u003C/p>\u003Cp>This means you must use custom exploration reports or third-party tools to build specific reports you need.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Again, you need to learn report customization using Explorations, which takes away time from other tasks.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>Data sampling in Explorations\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>When processing large datasets, GA4 often “samples” data to speed up the things. Although you get the results faster, they may not be accurate, which may raise some questions down the road.\u003C/p>\u003Cp> \u003C/p>\u003Cp>One way to work around this is to export GA4 data to BigQuery and use a marketing data platform to build reports with your warehouse data.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>GA4 data retention limits\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>The default GA4’s retention rate is 14 months max.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Unless you store data in BigQuery, you won’t be able to analyze and report on data beyond those 14 months.\u003C/p>",{"id":2013,"question":2014,"answer":2015},2466,"How to create a report in Google Analytics?","\u003Cp>The first is \u003Ca href=\"https://support.google.com/analytics/answer/13844077?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cu>the standard Reports section\u003C/u>\u003C/a>. Go to Reports → Library → Create new report, where you can build either an overview or a detail report, but you must be an Editor or Administrator on the property to do so. Each Google Analytics property can have up to 150 custom reports. \u003C/p>\u003Cp> \u003C/p>\u003Cp>The second option is \u003Ca href=\"https://support.google.com/analytics/answer/7579450?sjid=4848515644167624644-AP#zippy=%2Cin-this-article\" target=\"_blank\" rel=\"noopener noreferrer\">\u003Cu>Explorations:\u003C/u>\u003C/a> GA4's more advanced custom reporting tool. Explorations is a collection of advanced techniques that go beyond standard reports to help you uncover deeper insights, including free-form, funnel, path, and segment overlap techniques. They're powerful, but they require understanding GA4's event-based data model, and they come with data retention limits that affect how far back you can report.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Both options require you to understand GA4's event-based data model to get meaningful results, which is where many non-technical marketers hit a wall.\u003C/p>\u003Cp> \u003C/p>\u003Cp>With Whatagraph, you skip all of that. Connect your GA4 property, tell Whatagraph IQ what report you need, and it builds the full thing in seconds: charts, KPIs, tabs included. \u003C/p>\u003Cp> \u003C/p>\u003Cp>No Explorations, no Library, no training required. It's the fastest website analytics checker that actually turns raw GA4 data into something clients can read.\u003C/p>",{"id":2017,"question":2018,"answer":2019},780,"What are the limitations of GA4 reports?","\u003Cp>The limitations of GA4 reports are that GA4 allows 25 user-scoped custom dimensions, 50 event-scoped custom, and 50 custom metrics for each property. \u003C/p>\u003Cp> \u003C/p>\u003Cp>A workaround for this is to use Whatagraph for GA4 reporting. Whatagraph is a marketing data platform that has a ready-made connection with GA4 API, and all data transformations take place within Whatagraph. In other words, you can create as many custom metrics and dimensions as you need.\u003C/p>\u003Cp> \u003C/p>\u003Cp>With Whatagraph, you can effortlessly combine metrics from multiple data sources, like Google Ads and Google Search Console, and create custom reports for cross-channel campaigns from one place.\u003C/p>",{"id":2021,"question":2022,"answer":2023},779,"Does GA4 have custom reports?\n","\u003Cp>Yes, GA4 has two types of custom reporting.\u003C/p>\u003Cp> \u003C/p>\u003Cp>The first is \u003Ca href=\"https://support.google.com/analytics/answer/10445879?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">customized standard reports\u003C/a>. As an editor or administrator, you can customize a detail report to change the data shown, including dimensions, metrics, filters, and chart types. Each Google Analytics property can have up to 150 custom reports.\u003C/p>\u003Cp> \u003C/p>\u003Cp>The second is \u003Ca href=\"https://support.google.com/analytics/answer/7579450?sjid=4848515644167624644-AP#zippy=%2Cin-this-article\" target=\"_blank\" rel=\"noopener noreferrer\">Explorations\u003C/a>. By default, Google Analytics 4 properties retain 2 months of data for Explorations. To adjust this, go to Admin, then under Data collection and modification, click Data Retention. Date ranges in Explorations are also limited to your property's data retention settings, if you create a report with a date range outside those settings, data prior to that range won't be included.\u003C/p>\u003Cp> \u003C/p>\u003Cp>You can also use GA4 as a basic Google Analytics goal tracker, setting up key events and conversion tracking to measure how users move through your funnel. But turning those goals into a clean, client-facing report still requires significant manual work.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Both options are useful for internal analysis but fall short for client reporting. With Whatagraph, you get fully custom GA4 reports that also function as white label analytics dashboards — branded with your agency's colors, domain, and sender details, delivered automatically to every client on your roster.\u003C/p>",{"id":2025,"question":2026,"answer":2027},2467,"How to report on paid keywords in GA4?","\u003Cp>First, your Google Ads account needs to be linked to your GA4 tracker. When you create a link between your Google Ads account and your Google Analytics 4 property, Google Ads data will be available in your Analytics reports within 48 hours. (\u003Ca href=\"https://support.google.com/analytics/answer/9379420?hl=en-answer=1665189\" target=\"_blank\" rel=\"noopener noreferrer\">Source\u003C/a>)\u003C/p>\u003Cp> \u003C/p>\u003Cp>Once linked, go to Reports → Acquisition → Overview, and in the Sessions by Session Google Ads campaigns card, click \"View Google Ads campaigns.\" From there, change the dimension to \"Session Google Ads Keyword Text\" to see which keywords are driving sessions. (\u003Ca href=\"https://support.google.com/analytics/answer/12930957?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">Source\u003C/a>)\u003C/p>\u003Cp> \u003C/p>\u003Cp>For deeper analysis, use Explorations: build a free-form report, add \"Google Ads query\" or \"Google Ads keyword text\" as a dimension, and layer in metrics like sessions, conversions, and revenue to see which paid keywords are actually driving results.\u003C/p>\u003Cp> \u003C/p>\u003Cp>One important thing to note: for Analytics to display details about keywords and costs from your linked Google Ads account, you need to enable auto-tagging, this is Google's recommended approach and ensures you get the most detailed Google Ads data. (\u003Ca href=\"https://support.google.com/analytics/answer/10723132\" target=\"_blank\" rel=\"noopener noreferrer\">Source\u003C/a>)\u003C/p>\u003Cp> \u003C/p>\u003Cp>The bigger problem for agencies is that paid keyword data lives in GA4 while your broader performance data lives in Google Ads, and reconciling them manually is time-consuming and error-prone.\u003C/p>\u003Cp> \u003C/p>\u003Cp>With Whatagraph, you blend GA4 and Google Ads data in one report, giving you a complete paid + organic view without switching platforms or building custom Explorations.\u003C/p>",{"id":2029,"question":2030,"answer":2031},2468,"Can I use Looker Studio for GA4 reporting?","\u003Cp>Yes, GA4 Looker Studio integration works natively and lets you build custom dashboards that you can share as live links or schedule as automated PDF emails. For teams already deep in the Google ecosystem, it's a reasonable starting point.\u003C/p>\u003Cp> \u003C/p>\u003Cp>But it comes with real limitations agencies run into fast.\u003C/p>\u003Cp> \u003C/p>\u003Cp>1. Looker Studio hits GA4 API quota limits when multiple users open reports simultaneously, causing dashboards to error out. \u003C/p>\u003Cp> \u003C/p>\u003Cp>2. Dashboards can take up to 15 mins to load especially if you have huge volumes of data or you’re doing data cleaning inside Looker Studio. \u003Ca href=\"https://whatagraph.com/blog/articles/looker-studio-slow\">Here’s how to make Looker Studio fast.\u003C/a>\u003C/p>\u003Cp> \u003C/p>\u003Cp>3. For non-Google data sources like Meta or LinkedIn, you'll need paid third-party connectors like Supermetrics, adding cost and another potential point of failure. \u003C/p>\u003Cp> \u003C/p>\u003Cp>4. Building reports from scratch in Looker Studio is genuinely time-consuming: one Peak Seven agency specialist reported \u003Ca href=\"https://whatagraph.com/case-studies/peak-seven\">her first Looker Studio report took 40 hours to build\u003C/a>.\u003C/p>\u003Cp> \u003C/p>\u003Cp>For a solo marketer with one GA4 property and no client-facing reporting needs, Looker Studio works fine. \u003Cstrong>For agencies managing multiple clients across multiple channels, the setup complexity, API limits, and connector costs add up fast.\u003C/strong>\u003C/p>\u003Cp> \u003C/p>\u003Cp>Whatagraph is the \u003Ca href=\"https://whatagraph.com/blog/articles/google-data-studio-alternatives\">Looker studio alternative for Google Analytics\u003C/a> agencies actually switch to. No third-party connectors, no quota errors, no 40-hour builds. You connect GA4 once, and Whatagraph handles everything from report creation to automated delivery, including a fully white label analytics dashboard for every client.\u003C/p>",{"id":2033,"question":2034,"answer":2035},2469,"Can I do Google Analytics reporting without Looker Studio?","\u003Cp>Absolutely. Looker Studio is one option, but it's not the only one, and for most agencies it's not the best one.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Inside GA4 itself, you can build a report by connecting Search Console and pulling organic traffic, clicks, impressions, and CTR data into your reporting view. \u003C/p>\u003Cp> \u003C/p>\u003Cp>You can also build custom Explorations and standard reports. But as Google's own documentation confirms, Explorations are limited to your property's data retention settings, and reports built here can't be shared as live links without granting full property access.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Third-party GA4 reporting tools like Whatagraph give you everything Looker Studio offers, live dashboards, custom reports, automated delivery, without the quota errors, connector costs, or steep learning curve. You connect your GA4 property once, blend it with your other channels, and build fully branded white label analytics dashboards in minutes using AI.\u003C/p>\u003Cp> \u003C/p>\u003Cp>The result: professional GA4 reporting your clients can actually understand, delivered on a schedule, with zero manual work on your end.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Get started with this Google Analytics \u003Ca href=\"https://whatagraph.com/templates/seo-report\">\u003Cu>SEO report template\u003C/u>\u003C/a> for free. \u003C/p>","sections.faq",{"pagination":2038},{"page":5,"pageSize":143,"pageCount":5,"total":5},1786610457616]